Stay in Connection With The Package: How Can Your Packaging Develop Your Brand?

26.04.2024

In addition to sectoral developments, it is of great importance in terms of development to keep up with these developments in the new world where technology is developing a lot of Technological developments, which are also integrated into the packaging industry, are known to help brands gain value and increase brand awareness. You can adapt to technology with your packaging in the new communication age, where the information age is rapidly developing and consumer solidarity is getting stronger.
By adding the information of your product, how it is produced, its benefits or the situations that you want to get feedback from, with smart labels, you can establish a reliable and transparent communication and benefit from the benefits of this system.

So What Are These Smart Packaging?
Smart packagings are packaging systems that provide information to producers and consumers in the context of food safety and quality, and to inform them about product quality. The smart packaging system, which has functions such as determining, perceiving, monitoring and communicating, helps you to approach your customers with more sincere communication beyond a classical packaging. Factors such as QR Codes, Barcode labels are frequently used systems in smart packaging.

Reliability and Smart Packaging
Reliability is one of the concepts that a customer values when purchasing. Customers who want to have information about the product cannot access this information easily, especially in a period when the information stack is high. Smart packaging can be cited as an example of this situation. Because with the codes or barcodes to be integrated into the packages with certain systems, the customer will be in a position to reach this information easily by using the technology. These methods, which are frequently used by the leading brands of the sector, create a bridge of trust between the consumer and the brand, as well as have the capacity to increase brand loyalty.

The Role of Packaging in Brand Loyalty
Of course, if you want your product to stand out among many brands and products or to appeal directly to the consumer, you should consider packaging, which is one of the most important factors. Packages that are beneficial in terms of the presentation can rank first among the details that attract the attention of the consumer with their structure and content. Many customers want to have information about how the product they use is produced and what is in its content. This information can be quickly transferred to customers with the help of a code or barcode on the package. In this way, brands can easily convey their transparency and reliability to their target audiences through such methods and can help improve brand loyalty.

Smart Packaging and Increase in Preferences
While establishing a reliable communication and brand loyalty is ensured by packaging and smart tags, your customer's positioning of your brand will be positive. In this way, your preference rate will increase as well as increase in memorability. Brand-consumer relationships based on trust will be more prone to be easily noticed and preferred among other brands.

Smart Label Examples That Can Be Used In Packaging
Barcode Method: Barcode is a marking method consisting of parallel vertical lines of various thicknesses and spaces of various widths in order to define the type and characteristics of the product, in which country and enterprise a unit of the good is produced or packaged. The barcode system, which provides convenience in many aspects such as developing a sense of trust and realizing the flow of information, can now be read from many smartphones and easily presents the information to be given to the consumer as a result of the necessary guidance.
QR Code System: When the phone is read, the information to be given can be easily transmitted to the other party. In this way, you can easily find out how many people react from the labels created with the QR Code. QR Code, which stands for "Quick Response" and translated into Turkish as "Çabuk Tepki", is one of the most preferred technologies with the widespread use of mobile phones. QR Code is among the first preferred methods for data sharing in the digital world. When QR Codes are read on smartphones, the information to be given can be easily transmitted to the other party. In this way, you can easily find out how many people react from the labels created with the QR Code.

NFC System: NFC System is a system that has just been integrated into the packaging industry, but it is not as common as QR Codes. Considering its features, it is seen that it provides easier access than other smart tags. With NFC, it is enough to just touch your phone that supports technology to the product. Thanks to a passive chip placed on the package, a lot of information about the product can be obtained by touching mobile devices. This technology is ambitious to be a technology we will see frequently in the future, surpassing other smart tags in terms of time and speed.

Switch to Smart Packaging with LuxBoxPack
If you have a smart packaging project, contact us immediately as LuxBoxPack! Our packaging experts will work with you to design smart packaging projects that engage your customers and create value for them.

What Factors Should Be Considered in Food Packaging?

During the last few years, online food ordering services have gained tremendous popularity worldwide, thanks to not only the new amenities of the internet but also the restrictions of the COVID-19. These changes in consumer behaviors paved the way for new concerns about food packaging safety due to undesirable long-term consequences such as cancer risk, infertility risk, diseases due to unhygienic conditions, and so on, as well as durable packaging. Therefore, understanding the significance of food packaging by considering possible threats should be taken seriously by companies on the way to taking some precautions according to inferences. Here we have compiled some factors that have a great impact on society’s health and designs that will make it easier for consumers' lives; we should be aware of them during the packaging decision-making process. Material Some plastics undergo reactions with heat and release carcinogenic threats, which result in various types of cancer diseases, infertility, and developmental problems in young individuals. What makes it worse is when a food package touches food directly. Thus, choosing the right material is the key factor in food packaging. Durability Your package must be rigid to stay alive and carry an entire meal without deforming during the challenging delivery process, especially for liquid food and beverages that need delicate preservation against blows and shakings. Sustainability Studies show that the majority of non-recyclable wastes are from online ordering and FMCG (fast-moving consumer goods) products. However, as technology and human life are getting simpler, environmental pollution and the world’s sustainability problems should be lessened. Hence, choosing eco-friendly, reusable, and recyclable materials is vital. Shape and Size Your package preference should be compatible in terms of size and shape with the food because of both economical and transport issues. On the other hand, a distinct shape or design of your package will distinguish you from your rivals in the eyes of customers who are bored with the usual ones and desire unusual food packaging. LuxBoxPack serves detailed and high-quality packaging services for companies that need responsible and interesting packaging characteristics. Please reach out to us through our websites regarding any problems, questions, or comments about packaging. ...

Why It's Crucial to Obtain a Sample Box for Your Packaging?

Making sure your packaging meets your and your customer's expectations is critical to your brand's credibility and customer loyalty. Similarly, box samples are an important part of ensuring the success of your products and brand. This blog post will provide you with more information about packaging samples and what questions you should ask your packaging supplier when ordering box samples. What exactly are packaging samples, and why do you need them? Box samples are created for packaging that will be customized. They can focus on materials and structure, known as structural samples, or on both materials and designs, including coatings, known as pre-production samples. Because the purpose of structural samples is to test the structure and size of your box, your boxes will most likely arrive featureless. You will receive boxes that match the final packaging design for pre-production samples. While you don't have to request samples every time you order packaging, ordering samples from a supplier you're working with for the first time can help ensure your packaging will turn out as expected. Understand the quality and appearance of your packaging Ordering a production-level sample allows you to see how your final packaging will look. These samples are designed to meet all requirements, such as foil stamping, embossing, coatings, and inserts. This gives a sense of the print quality, finishes, and materials used. If you're pleased with your production-grade samples, you can be confident that your final packaging will be the same. Understanding how your products' packaging will look Structural samples are an excellent way to test how your products might be packaged and what the final packaging that your customers will unbox will look like. Box sizes aren't difficult to identify, but it's just as easy to miscalculate your box dimensions. A structural sample allows you to see how your products will fit inside your packaging and allows you to make changes if they are too small or too large. These samples are made to your specifications, with no prints, finishes, or add-ons. Conclusion Ordering packaging samples eliminates the possibility of having packaging that does not match the submitted designs or your brand. It's also a good way to double-check the quality of your boxes before placing a bulk order. If you'd like to see sample box samples before ordering packaging boxes, contact LuxBoxPack and get one step closer to your ideal packaging. ...

Box Shapes Used in E-Commerce

With the power of the internet, e-commerce is becoming increasingly popular. Instead of going to physical stores to shop, people can now easily shop online from the comfort of their homes or anywhere else. However, as part of this online shopping experience, ensuring the safe transportation of products has become a significant factor. This is where box shapes used in e-commerce, which is also the topic of our discussion, come into play. The box shapes used in e-commerce are crucial for ensuring both the safe packaging of products and preventing damage during shipping. These boxes can come in different sizes, shapes, and materials. Here are the most commonly used box shapes in e-commerce: Rectangular Boxes: Rectangular boxes, one of the most commonly used box shapes, are suitable for most products. These boxes can be easily stacked and stored, making transportation and storage processes more efficient. Square Boxes: Ideal for small-sized products, square boxes ensure that the products are securely placed. They are particularly preferred for delicate items such as electronic products. Round Boxes: Round boxes, used for some special products, are often preferred for transporting fragile and delicate items. They are ideal for special products such as glassware or gift boxes. Custom-shaped Boxes: Some brands prefer to use custom-shaped boxes to promote their products or emphasize their brand identity. These boxes are usually designed with the brand logo or the unique shape of the product, attracting customers' attention. The box shapes used in e-commerce not only ensure the safe transportation of products but can also reflect the brand image. A suitable and eye-catching packaging that positively influences the shopping experience of customers can help increase customer satisfaction. In conclusion, the box shapes used in e-commerce are of critical importance for a brand's success. Besides ensuring the safe transportation of products, choosing the right box shape and design can emphasize brand identity and enhance the shopping experience for customers. Therefore, e-commerce businesses should carefully select packaging and opt for appropriate box shapes to increase customer satisfaction. At LuxBoxPack, we offer packaging solutions that meet our customers' needs in various ways. For more information about our products, you can call +90 212 438 82 15. ...

The Effect of Kraft Boxes on Brand Image

Brand image is an element that determines how consumers see you. It is one of the factors controlling the further growth or decline of the brand. There are many moves your brand can take to use this factor positively. Your product or product box designs, the materials used in these designs, the effect of these materials on nature, and other functions are some of the issues that will affect your brand image. You can choose LuxBoxPack for box and packaging designs that will contribute positively to your brand image. What is Kraft Paper? Kraft paper is a type of paper made from cellulose obtained from tree bark. With its durability and elegance, it finds itself in many sectors. Kraft paper differs from other box materials in many ways. When cost and return rates are compared, it stands out compared to many box construction materials. In addition to its elegance, its openness to design makes it a very important option for many customers. It also increases its attractiveness with its natural appearance and the absorbent structure. In addition to all these features, one of the most striking aspects of kraft paper is that it is a recyclable material. You can get information about kraft box designs in different models for your brand by contacting our experts. Kraft Box and Your Brand Image Kraft boxes are the name given to the boxes made of kraft paper that we are talking about. Kraft boxes will make many contributions to your brand image. Since it is recyclable, you will both harm nature less and contribute positively to your brand image. In addition, thanks to its design-appropriate surface, you will be able to customize your boxes as your customers want and improve your brand image. These boxes, which are suitable for multiple uses thanks to their durability and multifunctional structure, will carry your brand to a different point in the eyes of your customers. In addition, considering its performance and efficiency compared to its cost, it will be the first choice of customers. To guarantee customer satisfaction, you can integrate kraft boxes into your products by examining our site. Conclusion Kraft boxes will help you develop your brand by attracting the attention of your customers and making a positive contribution to your brand image. You can also make a positive contribution to your brand by choosing LuxBoxPack kraft boxes developed by our experts and customizing them at the request of your customers. ...

The Contribution of Customized Packaging to Brand Value

Brand value plays a critical role in establishing any business as a sustainable entity in a competitive market. To enhance this value, many businesses employ various strategies and tactics. However, customized packaging stands out as one of the most effective strategies. In this blog post, we will provide information about the contribution of customized packaging to brand value. Creating Visual Identity: Customized packaging helps you establish your brand identity and uniquely showcase that identity. Elements such as colors, logos, patterns, and fonts are used to introduce your brand. This makes it easier for consumers to distinguish your brand from others. Communication Tools: Packaging is used to convey important information about your product. Content, usage instructions, and other essential details can be printed on the packaging. This ensures that consumers have knowledge about your product. Sensory Experience: Customized packaging allows consumers to experience your product through touch or visual inspection. High-quality and aesthetically pleasing packaging can lead to a more favorable assessment of your product. Building Loyalty and Commitment: Customized packaging can foster brand loyalty among customers. Designing unique packaging for your brand can help customers prefer your products and build a loyal customer base. Competitive Advantage: Customized packaging can help you stand out among your competitors. Uniquely designed packaging can capture consumer interest, providing a competitive edge. Conversion and Sales Increase: Visually appealing and informative packaging can encourage consumers to make a purchase, contributing to increased sales. In conclusion, customized packaging is a powerful way to enhance brand value. When designed correctly, customized packaging increases brand recognition, improves the consumer experience, and distinguishes you in a competitive market. Therefore, you may consider incorporating customized packaging as part of your brand strategy. For more detailed information on this topic and to integrate customized packaging into your brand, you can contact LuxBoxPack. ...

Smart Packaging: Everything You Need to Know

Packaging is a functional aspect of your product that protects it during shipping. However, the need for aesthetics in packaging has grown over time, and the term "unboxing experience" has gained popularity. The idea of combining a tangible product with something experiential not only piqued the interest of customers but also of brands. This blog post will provide information on smart packaging. What is Smart Packaging? Smart packaging bridges the divide between the packaging and technology industries, benefiting brands, retailers, and customers. Simultaneously, smart packaging connects to digital markets, allowing standard packaging to be functionally expanded. Active packaging and smart packaging are the two types. While your products are still in the package, active packaging improves their shelf life, life cycle, and quality. As a result, the technology includes materials that regulate temperature or remove elements that could harm the product. The smart functions that increase the value of the product are referred to as smart packaging. The consumer experience is prioritized in this type of packaging. The use of labels and barcodes on packaging to facilitate company shipping and communicate marketing materials to consumers is one of the most common examples of smart packaging. Benefits of Smart Packaging 1- It guards your product. Active packaging protects your products from the time they leave the factory until they reach your customers. Smart packaging shields it from elements that could harm your product, such as moisture or harmful substances. 2- Saves money Although smart packaging may appear to be an expensive investment, when we consider how many packages are lost or damaged during transportation, this packaging method is clearly more profitable. 3- It is an effective marketing tool. Smart packaging helps your product marketing efforts because of the technological elements used in it. adds worth 4- Improves Brand Image Good marketing results improve the image and awareness of your brand. Smart packages can also contribute to the sustainability trend because they are environmentally friendly. Technology has now permeated the packaging industry. Smart packaging benefits your brand and products while allowing you to focus on the needs of your customers. Its added value and profitability have made it worthwhile for manufacturers, retailers, and consumers to invest in. LuxBoxPack provides the smart packages you seek, with all of its quality and added value. ...

Ideal Box Designs for Your Toy Company

Toys that are enjoyable, creative, and imaginative play an important role in stimulating children's imaginations while encouraging their development. However, not only are the contents of the toys important, but so is their packaging. Toy companies should select appropriate boxes to attract customers' attention, deliver the product safely, and present it in an appealing manner. In this blog post, we will discuss box designs that toy companies can use. Eye-Catching and Fun Designs A toy box should be entertaining enough to pique the interest of customers. On the front face of the box, bright colors, patterns, and graphics that appeal to children can be used. Characters or themes appealing to children can be featured on the front of the box, making it easy for customers to identify the product. Such box designs will catch the attention of children and parents while shopping, encouraging them to buy the product more frequently. Designs that Emphasize Product Safety Both the toy's safety and its packaging are essential. The box design should be organized to emphasize the product's safety and age appropriateness. On the boxes, for example, phrases such as "Safe and Tested" can be used to emphasize that the product meets safety standards. Attractive symbols or images can also be used on the boxes to indicate that the product is safe. Not only should the toys be designed for children, but so should the box's safety. Box edges should be designed so that children's hands are not cut, and chemical paints should not be used. Consider more natural box alternatives or cylindrical boxes for this. User-Friendly Designs Toy boxes should be user-friendly. Details such as easy-to-open and close lids, convenient carrying handles, and user-friendly locks positively impact the customer experience. The box design should help children easily open and use the product and avoid unnecessary complexity. Informative and Educational Designs Toy boxes are also beneficial for informing customers about the product and guiding them on how to use it. The box design can include images, texts, or symbols that include instructions on product usage, assembly, or other important information. On the back or inside of the box, educational materials such as user manuals, instructions, or game ideas may also be included. This can improve product usage and customer satisfaction. The best packaging design for your toys will depend on factors such as the age of the children and the size of the product. If you require professional assistance during this process, you can contact the experienced team at Luxboxpack. ...

Rise Of Pop Art Designs In E-Commerce Boxes In Europe

With the global expansion and development of the e-commerce world, the crowd in the sector has noticeably increased. Consumers who want to feel special have started to shop from brands that care about themselves. With the convenience of shopping from different countries and regions thanks to the practicality of the internet, the number of brands that customers can choose continues to increase day by day. As such, the importance of being visible in the sector increases for brands. Updating your LuxBoxPack packaging and boxes to differentiate your brand in the industry is very important for the first step. Keeping your designs updated, especially by following the developments in the world, will increase your visibility and keep your customers' interest in your brand alive. In this article, we wanted to talk about the importance of using Pop Art designs, which are the rising trend of the European region, in your packaging. Make Globalization an Advantage As we mentioned above, we can easily say that globalization has increased with the development of the e-commerce sector. If you intend to market your products not only in your own country but all over the world, it will be beneficial for your brand to adapt to the trends that come with globalization. By reflecting global trends to your LuxBoxPack box and packaging designs, you can turn globalization into an advantage. By using designs that adapt to every culture and are universal, you can influence every customer on a global scale. If you think about how to do this, you can adapt to the Pop Art movement, which still maintains its popularity in European countries. Pop Art Designs Pop Art is known as a movement that has extremely simple designs, although it is a field where today's technology meets art. Thanks to this simplicity, you can easily reflect these designs on both your products and LuxBoxPack packaging. Pop Art designs, which will offer ease of printing in a practical way, will increase the value of your brand. Because it is still popular, adapts to today's trends and is frequently preferred in the European region, you can improve the appearance of your brand while keeping your designs up-to-date. Importance of Differentiation in the Sector In addition to following the trends on a global scale, not having the same designs as other brands will be an important step. Uniform designs with the same design lose their appeal. For this reason, potential customers who are doing product research always prefer products with different designs than ordinary products. Differentiation in the whole state of the product, in other words, the packaging is also in the process, rather than directly from the product, will increase your preference rate. While following the trends, you can contribute to your brand personality by adding small differences to your LuxBoxPack packages, where you can also add your brand signature. Be Visible in the Industry by Improving Your Packaging Designs with LuxBoxPack We are ready to support you with ideas specific to any day or design you want. Increase the value of your brand with LuxBoxPack with quality printing options and products with different designs. Contact the LuxBoxPack expert team now to get information about designs specific to your brand! ...

How to Select the Best Packaging for Your Product?

The packaging does much more than just protect a product. It is an important marketing tool that promotes the brand, highlights the product's best features, and provides an unforgettable consumer experience. Your packaging can be plain, minimalist, colorful, or printed, depending on your target audience. You can do amazing things with the packaging boxes you choose based on your target audience. In this blog article, we'll discuss how to select the best packaging for your product. What Should Be Considered in a Good Product Box? Packing Size The best packaging not only looks good but also harmonizes with the product. The packaging size helps to imagine the product inside the box. If your products are very large or have unusual shapes, you may need a custom packaging solution rather than relying on wholesale or pre-made options. Durability Some products require more care during transportation due to their structure. Safe packaging ensures that nothing gets in the way of hassle-free delivery. Weight If your product is heavy, it is essential to choose materials that are built for durability, such as corrugated boxes. Material To increase the safety of products made from extremely fragile materials such as glass or ceramics, you should use fillers or inserts. What will the package be used for? Will your package be placed on a display shelf? Or will it be distributed globally? Make sure your product is shipped in both secure boxes and attractive packaging before it reaches its recipient. Consider the following when purchasing packaging for shelf display: -How much of the package will be visible? -How will the product appear when placed next to or on top of one another? -Will it stand out among other products? However, if your product will be sold and shipped online, you should reconsider your packaging. The additional space may be unnecessary if the product is thrown off or the package is bent. Who Is Your Target Audience? It is critical to identify your target audience before beginning the design process so that your package can appeal to buyers. Identifying your target audience can assist you in determining everything from what attracts your customers' attention to the packaging materials they prefer. As LuxBoxPack, we can design your special packaging package with the highest materials while keeping your brand's identity, target market, products, and image at the forefront. ...

Do Corrugated Cardboard Packages Have to be Large?

Corrugated cardboard packages have a ticker design and offer a more secure package. However, there is a common misconception regarding the size of corrugated cardboard packages, as many people believe that they are exclusive for larger shipments. In this blog post, we will discuss the uses of corrugated cardboard packages. Small Corrugated Packages Small corrugated packages play a crucial role when it comes to items of a smaller nature. Electronics, cosmetics, pharmaceuticals, and other small items that require extra protection should be packaged in smaller corrugated packages. Medium Corrugated Packages Medium-sized corrugated packages are one of the most preferred packaging types. In addition to offering a secure shipment for fragile items, medium-sized corrugated packages are also suitable for the shipment of medium-sized goods such as books or clothing. Large Corrugated Packages Large Corrugated Packages are often associated with bulk shipping, as they enable the shipment of large-quantity orders. Thanks to their durable nature, large corrugated packages offer a safe shipment and hence they play a crucial role in manufacturing, wholesale distribution, and e-commerce. In addition to these industries, large corrugated packages are also important for utility as containers. In conclusion, the misconception regarding the size of corrugated cardboard packages is not relevant. The packaging industry has evolved to the point where adequate and suitable packaging for every need is available. You can choose a corrugated cardboard box for your needs and ship your package with sturdy packaging. As mentioned, the packaging industry evolves every day. LuxBoxPack is always up-to-date with the emerging innovations of the industry and is here to provide its expertise for your packaging needs. ...

Stay in Connection With The Package: How Can Your Packaging Develop Your Brand?