New Packaging Technologies

21.11.2024

Developing innovations in the field you produce and following an innovative policy will provide an advantage in terms of developing your products and having more profitable products. You can get the chance to make a difference by applying innovations to your products in many areas of your work. Newer and more creative packaging technologies will enhance your brand and grab the attention of your customers. By following these tips, you can increase your sales and help foster innovation in your industry. Based on the information we've gathered, in this blog post, we'll look at some of the new packaging technologies and the emerging trends they're likely to influence.

Technological Packaging Trends

Today, there are many different trends in technology, as new technologies come into existence. The most prevalent trend among packaging designs that are compatible with the Internet world This is a trend that can be seen in the QR code readers that are placed on the packaging. Other than that, there are a variety of other technological packaging trends that could be examples, such as smart tags and communication chips. New packaging technology synthesizes new packaging designs. Plant-based packaging made from different and less environmentally friendly materials instead of plastic contributes to sustainability and reduces costs. Another trend is the digital printing trend. Printing on packaging comes with many challenges, including poor color quality and high labor costs. Digital printing offers a new alternative to this process, renewing your printing process and offering you a less costly and more effective alternative. By examining LuxBoxPack's product boxes, you can get the chance to use technology-appropriate product boxes for your brand.

Contribution of Technological Packaging to Your Brand

You can improve the quality of your product packaging by using new technologies. This will help to reduce the cost of packaging. Thanks to new and more effective technologies, the costs can be reduced by using more suitable materials. Another benefit of using new technologies in your packaging is that it will positively affect your customers' ideas. The more useful, recyclable, multifunctional product boxes you design using innovative items will be appreciated by your customers. In summary, we can say that the packaging that has caught the latest developments will have a positive effect by keeping your brand up to date.

Conclusion

To stay current with trends in packaging, you must follow the trends and apply them to your product packaging. You can work with LuxBoxPack to create packaging designs that are tailored to the latest technology.

Packaging and Consumer Behavior

Having information about consumer behavior and arranging your brand's preferences accordingly is an issue that will improve your brand. To examine consumer behaviors well, it is important to determine the reasons that affect these behaviors. Working on these reasons will help you analyze consumer behavior better. One of the important factors affecting consumer behavior is your product packaging. Packaging choices suitable for the product and your brand will positively affect the behavior of consumers. Packaging Choices and Consumer Behaviors Many factors in your product packaging will affect consumer behavior. One of these factors is the material of your packaging. Your material selection will change your customer's ideas according to their needs and preferences. For example, putting a fragile or fragile product in a durable material, corrugated cardboard will strengthen your place in the eyes of your customers. Using handmade stylish boxes in the packaging of luxury goods or gifts is another choice that will benefit you. On the other hand, using recyclable and sustainable materials such as kraft paper will both increase your brand reputation and positively affect your customer behavior. Thanks to the expertise of LuxBoxPack, you can get support in choosing the right packaging for your consumers. Packaging Design Packaging designs have become a major factor in inbox selection in recent years. The widespread use of design materials such as kraft paper, which are largely open to visual processes and design, has been effective in the importance of designs. Applying attractive designs to your packaging will contribute to your customer’s preferences and behaviors. Apart from this, choosing a packaging design according to the nature of your product is also a factor that will improve your brand. Using packaging colors suitable for the feeling and theme of special days or producing design ideas according to the situations expressed by the days will positively affect consumer behavior. First Look and Packaging One of the reasons why packaging has gained importance is that packaging provides the first contact of customers with the product. He will get the first idea about your product thanks to the packaging. Therefore, the appearance of the package, its weight, and the ease of access to the product are important issues. Conclusion Packaging and product packages are very important issues in terms of their impact on consumer behavior. By communicating with LuxBoxPack experts for your brand, you can choose packaging suitable for your brand and thus control consumer behavior. ...

DIGITALIZATION IN THE PACKAGING INDUSTRY

Digitization describes the process of transferring accessible information into the digital environment to the extent that it can be read by a computer. The digitalization process is happening for almost every sector with the regular advancement and development of technology. It easily sees and adapts to this process in sectors such as retail, media, and banking. As in all these sectors, the packaging industry is also in a digitalization process. Digital Print Market Speed has become a crucial need nowadays. For this reason, digital printing methods, which have a very brief preparation time and provide the opportunity to easily respond to urgent demands, have become more preferred by customers. Digital printing attracts a lot of attention from customers, as it offers custom solutions for needs. This speed and custom-made solutions cause the market to grow. The market share of the sector continues to increase with the investments realized in parallel with the growth rate of the market. Part of Marketing Thanks to the development and widespread use of digital printing techniques, packaging that goes beyond the purpose of protecting the product have now become a part of marketing strategies. Packages that take their place on the shelves with color printing and application flexibility are used to attract the attention of consumers. Digital printing packaging, which has become a part of corporate identities with custom designs prepared for the needs of companies, seems to continue to grow and develop. The packaging industry also gets its share from the digital transformation process in the world. LuxBoxPack is among the pioneers of the digital transformation process in its sector. You can easily adapt your product to the digital age with LuxBoxPack, which offers packaging solutions that can fulfill the needs of brands from every sector thanks to digital printing techniques. You can contact us immediately to get information about our special solutions. ...

Which Packaging Trends Has The World Meet With The Coronavirus Outbreak?

At the beginning of 2020, the packaging industry's main focus was sustainability. The trends revolved around the circular economy due to both political and consumer pressure associated with waste accumulation. Solutions focused on replacing plastics with sustainable materials, reducing overall packaging use, and increasing reuse options. However, as in all other industries, the pandemic changed the course of packaging, bringing disposable packaging to an all-time high. At the height of the epidemic in April, the only focus for packaging was hygiene and safety. More packaging was added to the products so that consumers could remove the outer layers and feel safe using the main packaging of the product. While still during an epidemic, consumer paranoia has settled and a focus on long-term sustainability has come to the fore. Despite this dynamic backdrop, we highlight the most important trends affecting packaging in 2020 and make predictions for 2021. Paper (untreated hardwood and softwood fibers) and pulp (recycled and waste fibers from various sources) packaging types have emerged as strong competitors to replace plastics for food and beverage packaging applications. In the food and beverage industry, brands have moved away from both glass and plastic to adopt paper or pulp-based solutions. As single-use packaging increases in 2020, alternative materials such as paper and cellulose have gained significant momentum. Many companies have initiated designs and partnerships to bring dough packaging to the market by 2021: Johnnie Walker spirits will be packaged in 100% plastic-free pulp-based bottles to replace glass bottles from 2021. Smurfit Kappa ve Patani Global Food collaborated to develop paper-based cold chain packaging so that paper materials reached the capacity to compete with the properties of plastics. Despite the growing demand for single-use solutions, reusable packaging has also seen ongoing momentum. The adoption of reusable packaging is difficult to predict because it requires consumers to move away from the current use and disposal methods of packaging. But big brand owners are determined to try this approach: Fast food brands such as McDonald's, Burger King, and Tim Hortons are partnering with TerraCycle's Loop to expand reusable packaging. Reusable packaging for fast-food brands makes sense as they are large-scale manufacturers, but after the epidemic, it is unclear whether consumers will choose shared packaging for the sake of sustainability or disposable for hygiene reasons. The question of a viable solution to the single-use waste problem of reusable packaging is unclear. But it's a growing solution, and brands like Unilever and Nestle are launching projects to see the results of attractive mass packaging solutions. Other trends started in 2020 strong but lost momentum due to the epidemic. Monomaterials received a lot of attention in the first two months of 2020, but the pandemic has caused many material companies to close their R&D and innovation projects to focus their limited funds on existing core technologies: German packaging company Südpack has launched monomaterial solutions for meat products. The company claims that this solution provides a reduction in material usage of up to 60%. Kellogg's launches its new granola in a fully recyclable monomaterial bag. It took 18 months of R&D and collaboration with six companies to bring the packaging to market, which highlighted the technical complexity of developing a monomaterial suitable for commercial applications. In light of all this: With all different material and business model alternatives to improve disposable packaging and reduce plastic pollution, the underlying trend: packaging innovation. Companies want to work with product development teams to design powerful creative ideas for both products and packaging. It invests significantly in developing packaging suitable for product development for better compliance and sustainability. With all these trends in mind, companies should focus on alternative packaging materials and different business models, expect continuous rapid growth for e-commerce and flexible packaging in return, and integrate packaging innovation into product development. LuxBoxPack will always be with you in managing this process with its expert team that will give you all the answers you are looking for. ...

How Businesses Can Take Good Care of Nature with Eco-Friendly Packaging Choices

Nowadays, as environmental awareness continues growing, businesses are compelled to increase their sustainability efforts. The packaging industry is one of the critical areas where eco-friendly practices can significantly contribute to nature. Businesses that make correct packaging choices can reduce their environmental impact and enhance customer satisfaction. So, how can they take good care of nature with eco-friendly packaging choices? Use Recyclable Materials: Recyclable packaging materials are one of the most effective ways to reduce negative environmental impacts. Materials like paper, cardboard, and certain types of plastic stand out for their recyclable properties. Businesses that opt for these kinds of recyclable materials in their packaging can reduce the waste they generate. They can also contribute to natural resource conservation by supporting recycling processes. Opt for Biodegradable Packaging: Biodegradable packaging is an important option that prevents environmental pollution by easily breaking down in nature. Since these types of packaging are made using organic materials, they completely dissolve when mixed with soil or water. Businesses can create an eco-friendly image and appeal to their customers' environmental awareness using biodegradable packaging. Choose Minimalist Packaging Designs: Reducing the use of unnecessary materials in packaging is another effective way to decrease waste. Minimalist packaging designs reduce production costs and minimize environmental impacts. Businesses that offer simple and functional solutions in their packaging designs can support sustainability. Consider Reusable Packaging: Reusable packaging is much more environmentally friendly compared to single-use packaging. These types of packaging significantly reduce waste generation by offering long-term use. By providing customers with reusable packaging options, businesses can contribute to the environment and increase customer loyalty. Use Eco-Friendly Inks: The environmental friendliness of the inks used in packaging printing is also important. Plant-based inks are less harmful than solvent-based inks and dissolve more quickly in nature. By using eco-friendly inks in their packaging, businesses can reduce environmental pollution. Conduct Awareness Campaigns: Raising customer awareness is crucial for the widespread use of eco-friendly packaging. Businesses can attract customers' attention by using eco-friendly symbols and informative notes on their packaging. Additionally, sharing informative content about sustainable packaging use on social media and other communication channels can help businesses create awareness. In summary, businesses' choices of eco-friendly packaging not only reduce their negative impact on nature but also positively influence their brand image. Sustainable packaging solutions provide significant benefits for both businesses and the environment. Therefore, they should prioritize environmental protection in their packaging choices. At LuxBoxPack, we provide packaging solutions tailored to the evolving needs of our clients in different sectors. Contact us at +90 212 438 82 15 to get detailed information about our product range. ...

Maximizing Product Protection with the Right Box Packaging

When we all shop online, we certainly read product reviews. When we pay attention to these reviews, we can see that many consumers leave comments about the product packaging. As can be seen from this, the right packaging techniques are of great importance for your business. Because the method you choose to package the product; plays a big role in the product reaching the other party unharmed or fresh, and not causing harm to the product or the environment during shipping, especially for products that will be shipped by cargo. In particular, the application of the correct packaging methods to preserve the freshness and nutritional value of food are of great importance. Packaging of sensitive products, such as electronic devices and glass objects with a high possibility of breakage, is important both for the buyer and the seller to prevent damage to the product. When packaging cutting and sharp tools like knives, care must be taken to use the correct packaging methods so as not to harm the environment. In this blog post, we will explain how you can maximize product protection with proper packaging. If your product is food, you should give great importance to packaging. If your product is damaged due to incorrect packaging techniques, it can cause both financial losses and some health problems for your target audience. Depending on the content of your food product, you can use vacuum bags, doypack packaging, or paper bags. When packaging items that are prone to breakage, filling the empty spaces in the box with foam is a good idea. This way, even if the product receives a shock or jolt during shipping, the foam will prevent damage to the product. Additionally, you can provide support for your packaging by using tape on the corners of the box. Air-filled bags are also important materials used in packaging products that are prone to breakage. You can use air-filled bags with confidence, especially for shipping small-volume items such as glass bottles or cans. The packaging of cutting and piercing tools like knives and screwdrivers is also very important. During the transportation of these tools, it should be ensured that they are packaged safely and correctly so that they do not cause harm to the environment. The cutting and piercing parts of these tools must always be protected by a thick material. Foam solutions can also be used in the packaging of these tools. If you want to ensure the best possible protection for your products while also increasing customer satisfaction, contact LuxBoxPack to determine the best packaging method for you. ...

The Role of Packaging Design in the E-Commerce World

In the e-commerce world, the importance of packaging design and aesthetics is sometimes overlooked. According to LuxBoxPack, the quality of the product you sell is always important. However, how it is packaged continues to play a major role in attracting and retaining consumer attention. Although the retail experience has changed greatly in the e-commerce environment, it is still vital to consider your packaging designs such as Bristol box, perfume box, offset cut box. The packaging is the most important part of the first physical impression a customer has of your product. An attractive design translates directly into increased sales. In your packaging design, you can affect the sensory experience of the consumer with your product more directly with each element added through texture and visual appeal. In terms of e-commerce, you do not have a physical connection with the consumer at the beginning. However, thanks to LuxBoxPack, with planning and foresight, with your packaging and packaging, you will be able to benefit from the emotions that will arise when your target audience first encounters your product physically. Effective packaging design can play a vital role in building and maintaining brand identity and can provide a variety of additional benefits in the e-commerce world. First Impression Matters in E-commerce Shopping It conveys a lot of information about how a product reaches the customer, the general level of quality, and care for the product. Well-designed Bristol box and hand-made box packaging designs can increase the customer's respect for the product and create anticipation when removing products from their packaging. You should focus on the design of the packaging, but also consider the physical convenience of taking the product out of the box, according to LuxBoxPack. Brand Experience in E-commerce Shopping Habits Being consistent in packaging design will also help keep your brand identity consistent. Brands should aim to be stable in all environments to ensure that your customers are familiar with the quality of your products and are recognized in both the real and e-commerce market. For products sent from the e-commerce market, you can find recommendations that enable consumers to purchase your products from our other LuxBoxPack blog posts and use these suggestions in your packaging design. The Features of Good Packaging Design Are Always the Same The design should convey the function of the product or service, include signature colors and vivid images, and show how the product meets a need. The need for products to create a socially conscious impression is also growing more and more. You can develop this need by using sustainable materials in your Bristol box, perfume box, and other packaging designs. With LuxBoxPack, you can consider making your e-commerce boxes of your e-commerce products fully recyclable or biodegradable. Try and Be Perfect As with everything else, it will be a process of trial and error to balance your packaging design with the right function and design in the e-commerce world. Test various designs, experiment with things that seem effective and make changes until you arrive at the right packaging design that reliably expresses and protects your brand identity. Getting your balance of function and design right will be a process of trial and error. We are ready to offer solutions to reach the right packaging for your e-commerce products and to strengthen your brand perception. Contact our LuxBoxPack expert team now. In this way, let us help you develop your brand and increase your customer satisfaction! ...

How Packaging Can Affect the Psychology of Customers

Packaging for consumer products can be regarded as a psychological stimulus, deliberately designed to influence how the customer reacts to it and decides whether to add it to their shopping basket. Consumers develop an attitude about a product based on all the stimuli provided by the product packaging. In this blog article, we will talk about how packaging can affect the psychology of customers. Just Like a Gift The excitement associated with unwrapping a recently purchased product is comparable to that experienced when receiving gifts. Captivating product packaging is a fantastic method to raise consumer interest in a product and can even boost sales. This is why it is crucial to make a good first impression, especially when it comes to product packaging. The packaging of a product can significantly affect the consumer's emotional connections to it, whether or not they are aware of it. When it comes to initial impressions, details such as quality and color are significant. It is scientifically proved that colors influence human psychology to a great extent. However, it should be noted that they may have different associations depending on cultural backgrounds. While some colors are associated with negative impressions in one culture, they are associated with positive impressions in another. Therefore, it is essential for brands to select colors for their product packaging based on more than just how appealing and appropriate they are for the product; they also need to consider whether those colors have any significant cultural impacts in the market where the products are sold. Moreover, some research shows that how a product is perceived also depends on the shape of the packaging. In general, harder lines and edges are seen as "tougher" and more male, whereas softer, flowing lines are seen as more feminine. But there are some notable exceptions as well. Conclusion No matter how small some details may seem considering the psychology of customers while designing your packages for your brand, they may have unexpected benefits, especially in terms of sales and brand loyalty. We, LuxBoxPack, take account of every little aspect it may create while designing packages. Contact our professionals for further information. ...

5 Ideas for Minimal Packaging Design

Designing your package should be seen as a bridge with your customers to convey your ideas, values, and vision because the packaging is the first confronting moment that you can use as a mediator. Hence, it is crucial to choose a packaging design compatible with your company’s image. One of those packaging designs is minimal style. Minimalism, as a living style that possesses only valuable and meaningful things, can be adaptable to packaging design by paying attention to certain steps. Here are five beneficial ideas for minimal packaging design. 1- Using Certain Colors - Since colors and brands bind in people's minds, your customers’ visual memory might play an effective role in your recognition. Thus, minimal packaging design provides you with a remembrance by preferring a few certain colors on not only your packaging but also your logos, commercials, and website. 2- Highlighting The Logo - Employing the logo on your packaging is one way to minimal packaging designs, because sometimes simplicity is the best to draw your customers’ attention. Using natural tones might be beneficial for you to focus on your logo and the components of the product. 3-Fewer Material - Consuming too much material on the packaging is a common mistake because this opens the way for losing attention. Besides, your customers are not buying fancy ornamentals that throwing afterward. 4- Only Necessities - Using only what you exactly need in your packaging is significant for minimal designs. Hence, you should prefer to avoid long writing on boxes. 5- Clear Appearance - Along with concerning the other four steps, it is a reminder for you that people incline to buy straightforward products in place of complicated ones. Hence, the total appearance of the package must be clear and plain for minimal packaging designs. We are here as LuxBoxPack to support your company by improving your packages and boxes. Please reach us for any questions or problems via our websites. ...

2024 Packaging Trends

Consumer preferences and industry technologies, which change every year, continuously lead to the emergence of new trends in the packaging sector. 2024 emerges as a year where these trends are identified and shaped. In this article, we will discuss some of the important trends that 2024 brings to the packaging world. Sustainability: With increasing environmental concerns, sustainable packaging is increasingly in demand. Reducing plastic usage, preferring recyclable materials, and making packaging reusable are among the priorities of both consumers and companies. The sustainability trend requires brands to package their products in a more eco-friendly manner and be transparent about them, which enhances consumer trust. Minimalism: Complex and flashy packaging is gradually being replaced by simple and minimalist designs. Minimalist packaging offers advantages both environmentally and aesthetically. By minimizing packaging, products stand out and attract consumers' attention while also saving shelf space. Digital Integration: QR codes, smart labels, and other digital technologies make packaging more functional. Consumers prefer to use their mobile devices to gather more information about products, increasing the importance of digital integration in packaging designs. Digital integration allows consumers to gain deeper insights into products and also enables brands to enhance customer experience. Personalization: The trend of personalization in packaging is becoming more widespread to better align with individual consumer preferences. Printing names or personalized messages on packaging helps brands increase customer loyalty. Personalized packaging not only makes products feel more special to consumers but also allows them to form an emotional connection with the product. Innovation and Functionality: It is increasingly important for packaging not only to protect the product but also to provide ease of use. Innovative opening mechanisms, resealable packaging, and similar functional features attract consumers' attention. Additionally, the practical functions of packaging enhance user experience and support brand loyalty. In conclusion, 2024 could be a turning point for the packaging industry. Trends such as sustainability, minimalism, digital integration, personalization, and functionality emerge as important factors shaping the future of the packaging industry. Brands that adapt to these trends can gain a competitive advantage and increase both environmental and commercial success. At LuxBoxPack, we provide packaging solutions tailored to the evolving needs of our customers in various industries. For more information about our product range, contact us at +90 212 438 82 15 ...

Typography and Packaging

Customers' perceptions of your brand and the quality of your goods are strongly influenced by the packaging and product box designs you use. The text that appears on your packaging and boxes is one of the most crucial elements of your designs. When creating packaging, it is critical to strike a balance between all of the aesthetic features. Typography is one of the elements that contribute to the definition of balance. In this blog post, we will focus on the importance of typography and packaging. What is Typography? To put it simply, typography is an art that deals with the arrangement of letters and words in a manner that makes the content intelligible and aesthetically beautiful. Typography is a form of visual communication that enhances the readability of written text. When it comes to reaching out to consumers, typography may be an invaluable tool. Typography and packaging Packaging design relies heavily on typography since it helps to keep the visual and textual aspects in harmony. It is difficult to reduce the amount of writing on packaging since it conveys so much information about the product. As an alternative, we may depict the words in a visually appealing manner to match the box design. After comprehensive research, the demands and desires of your clients may be addressed in the design of your packages. These design techniques might be derived from past studies and thorough market research. The package's size and shape also come into play while creating these strategies. You may entice buyers by designing your packaging with a feeling of harmony and symmetry. Little tips on typography and packaging - Avoid using too many words or typefaces in the design of your product, since this might make it seem crowded and confusing. By changing the fonts you choose, you can strike a delicate balance between contrast and uniformity. - When uppercase and lowercase letters are blended, the human eye has an easier time recognizing them. This may increase the pace at which clients obtain Access to information. Reading black text against a light background causes the letters to appear smaller than they are; conversely, reading white text against a dark background causes the letters to appear larger. This is an excellent strategy for space optimization when dealing with smaller products. Conclusion Numerous fonts generally arise based on the industry, product size, and intended audience. Globally, trends in minimal, vintage, and retro font packaging have evolved in recent years. If you want to draw attention to your brand and product straightaway, let your typographic art speak for itself on the LuxBoxPack boxes of your choosing, along with the minor pointers we've discussed. ...

New Packaging Technologies