With the pandemic, the rate of increase in the e-commerce sector is gradually increasing. By operating in the area of e-commerce, brands reach their customers more easily and increase their sales opportunities in this period. In our previous articles, we mentioned in detail that one of the important building blocks of operating in this field is design.
Factors such as box designs, concepts to be determined, and color choices constitute unity for the e-commerce sector. However, brands should follow the dynamism in the sector by observing many variations such as special days, certain months of the year, seasonal changes. Seasonal designs are on the agenda in this period when the summer season slowly starts to show its face.
In this article, we will talk about a few important steps to reflect the liveliness of the summer season to your brand with LuxBoxPack.
Use Vibrant Colors That Evoke Summer!
Box designs are one of the important factors that make the first impression of your brand on your customers. Remember, presentation is everything! As well as the quality and appearance of a product, how you display it is very important for your image in the eyes of the customer. Especially in the pandemic period, we are in, using dynamic and vibrant colors in your box designs suitable for the summer season will help you in establishing an emotional connection between the customer and the brand.
Vibrant yellow tones: Using the energizing yellow color in the designs you will prepare specifically for your brand can be a very good choice for you to reflect the summer season. Yellow represents the sun and energy and is exciting. It will be very beneficial for your brand value to reflect the emotions of excitement and energy during the opening of the box to your customers who will encounter box design before your product.
Vibrant green tones: Using green, which is the color of nature, in your designs will transfer positive energy to the customers. With the arrival of summer, the leaves of the trees turn green and the surrounding area begins to bloom. Box designs that evoke nature and emit positive energies will be a useful choice for your brand profile in this period when we leave the house less than our past lives due to the pandemic.
Pink and its shades: Another color that will reflect the text in the box designs is pink. In this period when summer comes and flowers start to bloom around, it will be a very good idea to make your designs using pink tones, one of the brightest flower colors, to present your products to the customer.
Selecting the LuxBoxPack's options such as printed kraft box, e-commerce box, corrugated box, the one that suits your brand and your product, you will use vibrant and dynamic colors that will evoke the summer season, and your box designs will increase the customer's loyalty to your brand.
Use Complementary Patterns and Icons in Your Summer Concept!
We talked about the importance of colors in box designs and the colors that can be chosen. However, as we said at the beginning, design is a whole. Besides the selected colors, using motives and icons suitable for the summer will be an important complement to your concept. Let's talk about a few icons and motives that can be used for the summer concept in seasonal designs.
Flowers, the symbol of summer: One of the symbols that come to mind the most when it comes to summer is flowers. Using floral motives with vibrant colors that you choose suitable for your brand and product will be one of the best ways to reflect your text. LuxBoxPack's kraft printed box options will be the perfect choice for you to reflect both vibrant colors and use floral motifs. In this way, you will leave positive impressions in the eyes of your customers.
The sun that warms us up: Using the sun symbol in designs is one of the best choices to create a direct summer feeling for your customers. The sun icon leaves positive vibes in fact and helps you create a dynamic box design. You can choose LuxBoxPack's e-commerce box option for the designs you have prepared using sun icons with one of the vibrant colors suitable for the summer you choose, and you can increase customer loyalty by offering elaborate designs.
Birds chirping in the summer: The singing of the birds that migrated to the hot seasons turned into a symbol that indicates that the summer season has come. Including bird motives with appropriate colors in your box designs will be one of the important complementary parts of your summer concept. Customized packaging designs that you will make with LuxBoxPack's many box options suitable for your brand will be beneficial in increasing the customer experience.
Meet Your Customers with Your Summer Concepts with LuxBoxPack Privilege
Contact LuxBoxPack's expert team to update your box designs according to the summer concept and to present them to your customers by bringing them together with quality boxes!
