Tips for Creating the Perfect Packaging

16.04.2024

Tips for Creating the Perfect Packaging

There are many factors for the evaluation of your packaging. Considering all these factors, you can take your packaging to the next level. Upgrading your packaging will positively impact your brand value and your customers' opinions about the product. You can take your product packaging to the next level by considering the tips we will share with you and making decisions in this direction in your packaging designs.

You Should Analyze Your Target Audience Well

Packaging is one of the most important ways to talk to your target audience. For perfect packaging, you need to know what your customers want and need.

You Must Know Your Competitors Well

Knowing how your competitors present their products and designing your product packaging with this in mind are important aspects of package design. By looking at the product packages of your competitors, you can decide on the highlights of your packaging to give your brand an extra advantage.

You Must Determine Your Sales Points

You should consider where your product will be sold and how it will appear on the shelves. Or, if your product will be sold via e-commerce, you can shape your designs, accordingly, considering that the packaging will make the first contact with the customers. With the support of LuxBoxPack experts, you can reach the ideal packaging designs for your brand.

Customize the Look of Your Packaging

You can customize the look of your packaging to create a custom packaging design. By surprising your customers with special designs, you can give them a more positive unboxing experience, thus increasing the value of your brand in the eyes of your customers.

Keep Your Designs Simple

You may want to indicate to your customers why it is different from other brands with the text or design elements you use in your packaging. You can give a clear message by listing the topics you want your customers to know and expressing the important ones on your packaging simply and clearly.

Consider the Environment

Nowadays, when the necessity of environmental care is becoming more aware, ecology is one of the important issues that affect the preferences of customers. Consumer groups in every country turn to brands and companies that take active measures to protect nature. By choosing the kraft and cardboard packaging that LuxBoxPack offers you, you can take a step towards protecting the environment and increasing your value in the eyes of your customers.

Conclusion

You can improve your brand by taking into consideration the tips and suggestions about packaging. If you want to breathe new life into your brand's packaging designs, contact our packaging experts.

Discover the 3 Level of Packaging

It's not surprising that you don't know packaging levels because you either don't need it or don't work in the packaging industry. What are these packaging levels called and what does the packaging and transportation process entail before reaching us? In this blog post, we'll examine how the products arrived. Primary Packaging The packaging that has the closest contact with a product is known as "retail packaging". This primary packaging also depends on the product. The primary goal of this packaging is to protect the product and inform or attract the customer, given its close contact. For example, a can of Coke is primary packaging (because it is the primary way to carry it around), In addition, corrugated box containing a digital product and its accessories is also primary packaging (because it is the primary way to buy it). Secondary Packing It's the packaging used for shipping the products in the primary packaging. The aim is to preserve the products and uphold branding while in transit. Just like in many markets, it is employed for retail display packaging as well. Based on our first example, a 12-pack of Coke cans is an example of secondary packaging. Tertiary Packaging Warehouses commonly use this type of packaging for shipping secondary packaging. Its aim is to provide adequate protection for shipments during transportation. Additionally, consumers often cannot see tertiary packaging. Examples include corrugated boxes for layer separation and stretch packaging for carton stacks. You observe that there are many ways a product can potentially be harmed at every level. For this reason, packaging is a strategy and each of the 3 levels is significant. Your packaging is what makes your products unique. Discover content with LuxBoxPack that allows you to highlight your uniqueness. ...

The Importance of Packaging in Confectionery, Turkish Delight, and Chocolate Gifts

Ramadan Holiday is a meaningful period where sweets and delicious snacks are passed from hand to hand, and we bring gifts to our elders and loved ones. During this time, there is a noticeable increase in the sales of sweet products, such as confectionery, Turkish delight, and chocolate, as they are often chosen as gifts. During this time, it is clear that businesses need packaging solutions that reflect the quality and care of the products they offer more than ever. So why is packaging important in confectionery, Turkish delight, and chocolate gifts? In this article, we will delve into this topic. First of all, presenting sweets such as confectionery, Turkish delight, and chocolate in elegant and meticulous packaging contributes to the visual appeal of the products. For a customer, the quality and visual appeal of the packaging of the sweets they buy as gifts are as valuable as the product itself. At LuxBoxPack, we offer packaging adorned with particular designs tailored to the brand identities of businesses, made with high-quality materials, ensuring that your products stand out. Thus, we help increase your sales by positively influencing your customers' purchasing decisions. Furthermore, the practical aspect of packaging should not be overlooked. Sweets like confectionery, Turkish delight, and chocolate are often exchanged as gifts and should, therefore, have sturdy and durable packaging. The sturdy and durable packaging we offer at LuxBoxPack ensures safe transportation and storage of your products. This way, you can safely deliver your products to your customers and increase their satisfaction by offering them fresh and flawless products. The importance of packaging is not limited to its visual and practical aspects alone. Packaging also helps strengthen your brand image in the eyes of customers and helps you establish an emotional connection with them. A carefully prepared, professionally designed packaging reflects the quality and care of your business and shows the value you give to your customers. Our diverse packaging solutions at LuxBoxPack help you highlight your brand identity, strengthen customer loyalty to your brand, and establish a strong bond with your customers. In conclusion, for businesses selling confectionery, Turkish delight, and chocolate gifts, packaging not only completes the presentation of products but also strengthens the brand image, increases sales, and helps establish an emotional connection with customers. At LuxBoxPack, we are pleased to support businesses by providing tailored solutions to their packaging needs. If you also want professional support for your business's packaging needs, call us at +90 212 438 82 15. ...

Types of Cardboard and Cardboard Used in Packaging

Packaging, which is one of the most important elements in the marketing of products, helps both to package the product safely and to increase its marketability. The material from which the packaging is made is also an integral and important part of the product in this respect. The packaging, which reflects the image as well as the safety of the product, gains its identity and takes shape according to the material it is made of. In this context, it can be deduced that the type of material the packaging is made of directly affects the functionality of the product covered by the packaging and the service it provides. Considerations in Packaging Preference -Does the packaging reflect the right image for the service offered? The fact that the packaging reflects the identity of the product it carries is capable of increasing the marketability of the product significantly. -Is the packaging physically compatible with the product it carries? Whether the packaging can carry the product can be determined by the shape, depth, size and properties of the material such as liquid/moisture/weight resistance as well as the material of which it is made. -Does the packaging harmonize with the company image? As much as the product, the presentation of the product is one of the factors that determine the quality attributed to the service. In this respect, a good packaging choice is also a right investment for your company in the future. Different Packaging Options for Different Products Corrugated Cardboard: As packaging forms that can be easily folded and cut, corrugated cardboard can be used in a wide range of products with its flexibility and durability. These areas of use are book boxes, small furniture boxes, boxes for carrying household appliances, etc. example can be given. On the other hand, corrugated cardboard can be used in many different areas as a result of its practicality in use and appropriate formatting. Corrugated Cardboard: Although corrugated cardboards do not provide a flat printing surface, they offer wide possibilities for specific coating needs. As a matter of fact, corrugated cardboard, which can also be used as a barrier coating, offers wide solutions for packaging and distribution of many industrial products with low costs and simple arrangements. Thin Wave: Thin wave, which is the most widely used type of cardboard, is the largest material for packaging in the food industry. Thin-wave cardboards, which are used especially for hot products of the food industry such as pizza, lahmacun, pide, are very suitable for printing and are resistant to crushing at the base, despite the instability against heavy loads. Whatever your industry and expectations, LuxBoxPack is your best assistant for packaging solutions that suit you! Bring the packaging solutions that will give the most suitable result for your business to you with LuxBoxPack. ...

Eco-Friendly Packaging Designs

You must pay attention to many points in your packaging designs and pay extra attention. In this way, you can develop your brand, gain a new identity, and character and increase your sales. There are many points and details that you can customize in packaging designs. For example, sustainable packaging design is at the forefront, and one must pay for these details. Based on this information, this blog post describes eco-friendly packaging designs and their impact on brands and sales. Eco-Friendly Packaging Materials By using some specific materials, you can help reduce the environmental impact of your packaging. These materials stand out as kraft paper and cardboard paper. Kraft paper is a recyclable material and stands out for its positive contribution in terms of both price and sustainability. Another advantage is its durable, flexible, and useful structure. For this reason, it benefits you in every field. You can get the chance to contribute to sustainability with packaging made from these materials. What is Sustainability? Sustainability is about the continuation and non-exhaustion of a concept. There are many different aspects to this. The part that we will talk about first is environmental sustainability. Sustainability is meeting their own needs without preventing future generations from meeting their own needs. It assumes that resources are limited and advocates the use of limited resources in a way that can be sufficient for future generations. A society that complies with sustainable principles indirectly fulfills its duty to protect the environment and its social responsibilities. Contribution of Eco-Friendly Packaging to Your Brand Developing eco-friendly and sustainable packaging contributes to your brand in different ways. When your customers see that you are taking steps to be sustainable, they are more likely to be loyal to your brand and prefer it. In this way, you can increase sales and profits. On the other hand, the use of sustainable and friendly packaging will also contribute to your branding process. Giving your brand an environmentally friendly, green identity will carry your brand to a new dimension. Finally, your action against environmental pollution will contribute positively to the world. Conclusion There are many ways to level up your brand. Through these methods, you can develop your brand, increase your sales, and develop your brand identity. You can contact LuxBoxPack for eco-friendly packaging. ...

Efficient Transformation Of Kraft Boxes In The E-Commerce Sector: Luxury Carton Bags

The importance of packaging and e-commerce boxes is gradually increasing in the e-commerce sector. In the rapidly developing packaging world, brands and suppliers are trying to adapt to new e-commerce boxes and packages or developing packaging systems in order to deliver their products to their target audience effectively. One of the most preferred packaging types due to its compliance with sustainability policies in recent years, LuxBoxPack is luxury cardboard bags transformed from kraft boxes. Due to its features such as being recyclable and low cost, kraft boxes, which are frequently preferred in the e-commerce sector, are developed in design and form and turn into brand new and effective luxury cardboard bags. These packages, especially used in the gift industry, are among the most preferred e-commerce packaging solutions in LuxBoxPack. In this article, we have compiled what effects luxury cardboard bags will have on your e-commerce brand. The Power of Design in E-Commerce Packaging Ordinary packaging is no longer preferred in the world of e-commerce, where customer satisfaction and loyalty occupy an important place. The reason for this is known as the customers' interest in personalized products. It is very difficult for customers who realize that they buy the same product or package as everyone else to feel special or to develop brand loyalty for this reason, while special and remarkable packaging reverses this situation. The transformation of LuxBoxPack kraft boxes into brand new luxury cardboard bags with personalized designs and reaching customers helps the target audience create a positive brand perception. Luxurious cardboard bags with vibrant colors and messages in harmony with the product emphasize the importance of personalization by taking the packaging perception to the next level. Easy Delivery of Vivid Colors and Messages in E-commerce Packages Some features that do not exist in ordinary packaging can create a boring packaging perception. When the customer first sees the product packaging, it begins to create a perception of the brand. Especially if it is a brand they prefer for the first time when the customer first handles the product, the first brand perception, which is very important for brands, begins to form. As such, e-commerce box and packaging designs have a different place. Since the design possibilities are unlimited in craft boxes or luxury cardboard bags, it provides a positive gain to the brand perception. Especially luxury cardboard bags are very advantageous in terms of design. Text messages or personalized designs for special occasions can be integrated into LuxBoxPack luxury cardboard boxes to manage your customers' brand perception of your brand and start creating positive perceptions. Luxury Cardboard Bags Increasing Value With More Durable and Sustainable Features As we mentioned before, craft boxes are made of recyclable materials. Thus, unlike e-commerce packaging using plastic or nylon, their lifespan is known to be longer. If you prefer kraft boxes or luxury cardboard bags, the usage time of your e-commerce packaging will increase. Because customers will be able to use these packages in different ways, thus extending the expiry time of your e-commerce packages. Thanks to LuxBoxPack luxury cardboard bags, which are specially decorated with vibrant colors and designs, the time of your brand can be extended. When your e-commerce brand can be remembered longer, it can be preferred more and you can increase your sales. Make a Difference in E-Commerce Sector with LuxBoxPack Luxury Cardboard Bags! You can take your e-commerce brand one step forward with luxury cardboard bags that will help increase the value of your brand. You can easily reflect your brand perception to your packaging thanks to the privilege of LuxBoxPack's personal and brand-specific design. With its expert experience in printing and color, you can have quality and sustainable kraft boxes or luxury cardboard bags, and you can change your brand's perception in the e-commerce world. Visit the luxboxpack.com website now, or contact the LuxBoxPack expert team! ...

Reusable Packaging

The idea of brands to create environmentally friendly products is not new. Creating sustainable products and reusable packaging is becoming increasingly popular. The health and beauty industry is also among those participating in this trend. This actually reduces the carbon footprint of brands while attracting the attention of their target customers. One of the ways to create reusable packaging is to create a refillable package design. How Does Reusable Packaging Work? Simply put, when a consumer finishes off a reusable packaged product, they are encouraged to bring the packaging back to the store or the brand from which they purchased the product. Brands refill the product to consumers at a lower rate. Refillable items; a wide variety of products, including lotions, face creams, foundation, and much more. This incentive is offered to consumers as a more sustainable option. Instead of repurchasing the same product over and over and causing large amounts of plastic and other materials to be thrown into the environment, the consumer works to reduce their carbon footprint. Reusable Packaging Samples Delivery of Refillable Materials at Door Many companies use a direct-to-consumer approach for refillable products. Delivering refillable packaging to home makes it virtually effortless for consumers to purchase the new product. The ordeal of going to the store when they need to refill their product is thus eliminated from the equation. This easier process persuades the consumer to try it. What's more, if the product is highly appreciated by the consumer, an excellent way to gain customer loyalty is to refill. Loop ™ is a Swiss-based circular business model focusing on high quality, reusable packaging for CPG brands. This company makes it easy for consumers to buy their favorite products in reusable packaging. Partnering with large companies like P&G, Loop ™ is re-popularizing the old "milkman model" using a system where packaging can be returned and refilled indefinitely. Products of brands such as REN Clean Skincare, Pantene, Dove, and Gillette Venus are delivered to consumers. At the same time, the empty and used packaging is picked up, washed, and refilled before being delivered to another customer. Customers pay a small deposit when they order the package. This deposit covers 100 or more usage cycles. When the consumer has finished the product, they can decide whether they want the product to be replenished or not. If they choose not to replenish their product, their deposit will be refunded. High-Quality Cases and Refillable Pods The other way brands use the refillable packaging system is to use a refillable pod. This refillable pod is made of recyclable or biodegradable materials and contains less non-biodegradable material than standard packaging. Kjaer Weis: Kjaer Weis, a luxury beauty brand, is one of those that have embraced the eco-friendly trend of refillable pods. The cosmetics brand offers a bag as its main package that can be repeatedly filled with the product. This compact design is beautifully designed and made of high-quality metal, which aesthetically pleases the consumer. Although it is more expensive when purchased as such, its longevity and cost-effective refilling save the consumer money over time. Olay Regenerist Whip: Another popular example of refillable packaging is the Olay Regenerist Whip container. The original container contains a full jar of humidifier and comes with a 100% recycled and re-recyclable refill chamber. When the original product is empty, consumers can put the capsule inside the jar, reducing the number of non-biodegradable packaging materials going to landfills. In-Store Refills Some brands encourage their consumers to refill their products in the store. In fact, research shows that in-store refills will soon become one of the mainstream packaging trends. Many brands, including the example below, have started creating refillable packaging to reduce their carbon footprint. L'Oréal Professionnel's Source Essentielle: L'Oréal Professionnel's Source Essentielle shampoo is a product in the trend of in-store refillable packaging. The Source Essentielle shampoo bottle is designed in a square shape to hold the most productive in the least amount of packaging possible. At L'Oréal Professionnel, it allows consumers to fill shampoo bottles directly in the store, which saves the amount of plastic a new bottle would need. It helps protect nature. Bring Your Dreams To Life With LuxBoxPack! Contact LuxBoxPack to work with an expert on your sustainable packaging design ideas. Our team of experts is always with you to create an innovative and sustainable product. ...

BOX AND PACKAGING DESIGNS ON HALLOWEEN PERIOD

The popularity of Halloween continues to increase with each passing year. So much so that Halloween has become a worldwide celebration by getting rid of a certain culture and belief. Of course, the celebration of this holiday varies according to culture. The Commercial Effect of Halloween When we focus on the commercial part of the business, we see that Halloween is interesting for companies from almost every sector. With the marketing moves made in this period, companies aim to attract more attention and differentiate themselves from their competitors. We have mentioned in our previous articles what kind of advantages box and packaging designs can provide to companies in terms of awareness and sales. Halloween also offers companies an opportunity to gain this advantage and get ahead. Companies that design boxes and packaging specific to this period can easily stand out on the shelves. Halloween Colors and Symbols Orange, brown, black, and purple color tones are often prominent in the box and packaging designs of this period. In addition, symbols such as pumpkin, witch, broom, cat, and spider used in this period stand out in product packaging and box designs. The most suitable box and packaging designs for your products that will be on the shelves and aisles during Halloween are at LuxBoxPack. At LuxBoxPack, you can find a hand-made box, cardboard box, corrugated box, and luxury cardboard bag designs that will highlight your products with quality printing methods and the use of correct colors. You can contact us immediately to get information about our special solutions. ...

Types of Cosmetic Boxes

We can say that your brand's box designs will, in a way, form the face of your brand that you show to customers and other brands. For this reason, it is important to review your box designs and make design choices accordingly. These design options include elements of color, shape, and typography. In line with the information we have mentioned, we will talk about the types of cosmetic boxes in this blog post. What Do Cosmetic Boxes Cover? Cosmetics is a general concept that covers products, treatments, and treatments applied to make someone more attractive or to correct their vision problems. In other words, according to this definition, many products, such as all care products, shampoos, creams, and individual hygiene products, are included in the cosmetic product category. When we say "cosmetic boxes," we mean all these product boxes and more. You can consult LuxBoxPack to get the right cosmetic box for your brand. How Should Cosmetic Box Packaging Be? You can make your product current and impressive through your packaging. Benefit from the advantages of different cosmetic packaging designs for different products. This way, you can create the desired perception of your brand and products. To do this fully, there are a few points you need to keep in mind and keep in mind. While making packaging designs, the first rule is to be aware of the needs and tendencies of your customer base and to design accordingly. You cannot offer the ideal product to your potential customers without knowing their needs and trends. Because of this, it is in your best interest to conduct market research that will determine your target audience and their characteristics. Another point is to complete the design by paying attention to the design details. With the results of your market research, it will be in your brand's favor to turn to the design options that your target audience will most prefer and adopt. Another important move where you can diversify and improve your packaging designs is to use interesting and descriptive text on the packaging. The text used carries a large product in the part of appreciating the product for the customer. There is a possibility of taking their opinions in a positive or negative direction. In addition, it is important to give a full explanation and warning because some people have medical sensitivity to some cosmetic products. When designing cosmetic product boxes or product boxes in another field, you should provide diversity and know the key points. You can contact LuxBoxPack for successful and ideal product box designs. ...

Are Your E-Commerce Packaging Ready For The New Years? The Role Of Specıal Designs In Christmas Packaging

The e-commerce world is very active in the last week of the year when the energy of the New Year is deeply felt. Customers who want to buy gifts for their loved ones increase traffic on e-commerce sites. In addition to the packaging of the products they choose, the value of customized packaging is gradually increasing in this period The role of innovative designs in packaging continues to gain importance with digitalization and globalization. LuxBoxPack’s specially designed packaging, which is frequently preferred on special occasions, is a candidate to add value to your e-commerce brand by offering an unforgettable unpacking experience to your customers. In this article, we have compiled for you what kind of value it can add to your e-commerce brand when you choose LuxBoxPack special design packages for your Christmas packages. The Importance of Special Design E-commerce Packaging in Special Days The importance of product packaging and packaging is increasing, especially on certain days. On special occasions such as New Year's Eve, birthdays, and anniversaries, the interest in specially designed packaging and packages is noticeably clearer than ordinary packaging. While the power of special designs increases their importance on special days, the demand of the customers also increases in direct proportion. The packaging ideas reflected in the designs in line with the directives enrich the unboxing experience and make significant contributions to brand perception. LuxBoxPack custom-designed packaging will be a good choice for you to reflect the spirit of Christmas on your brand while helping to strengthen the bond between your brand and your customers. Reflect the Colors You Wish to Your Packaging Freely You can prepare your brand for special days by reflecting the energy of the day to your e-commerce packages on special days such as New Year's Eve. By choosing LuxBoxPack’s special design packaging, you can reflect the color you want on your packaging and revive the packaging of your products. Thanks to the quality printing facilities, you can distract your packaging designs from the ordinary and enrich the first unboxing experience you offer your customers with vibrant colors. In addition, by adding trendy colors to your designs, you can ensure the up-to-dateness of your packaging and by reflecting these colors to your packaging through your designs, you can become one more visible in the sector. Increase Your Brand Loyalty With Special Packages As we mentioned, the importance of packaging that moves away from the ordinary, especially on special occasions, is quite high. By spreading this situation to the general, you can increase the appeal of your packages by choosing LuxBoxPack special design packages not only on special days but also on the rest of the year. In addition to reflecting the New Year's concept on your LuxBoxPack special design packages, you can strengthen your bond with your customers by continuing to use the designs you want whenever you want. You can increase the preferability of your brand thanks to your attractive and specially designed packages for your customers. You can change your brand perception in the eyes of your customers in a positive way with packaging that is far from ordinary, and thus, you can make your brand visible in the sector by increasing brand loyalty. Add Value to Your Brand with LuxBoxPack Custom Design Packages With LuxBoxPack specially designed packaging, you can offer your customers an unforgettable unboxing experience. We are ready to add value to your brand with LuxBoxPack special design packaging thanks to the printing features that we can assist in the design field. Contact our LuxBoxPack expert team now to reflect the New Year's spirit on your boxes and packages! ...

How Should the Ideal Gift Boxes Be for Mother's Day?

Mother's Day is a great opportunity to show our love for our mothers. The essential part of this special day is the special gifts we buy for our mothers. By presenting these gifts in special boxes and designing them according to our dear mothers, we can make this meaningful day even more valuable. Here are a few suggestions on how the gift boxes used on Mother's Day should be: Meaningful Gifts The gift boxes used on Mother's Day should contain meaningful gifts first and foremost. Things that are really important in a mother's life should be included in the box. This can be achieved with gifts selected according to your mother's interests, personality traits, and tastes. For example, meaningful gifts such as a book, your mother's favorite coffee or tea, or a beautiful scent oil or candle can make this special day even more meaningful for your mother. Of course, the meaning of the box is just as important as the gifts inside. A drawing that symbolizes motherhood or a note added to the gift box will be enough to make this day more meaningful. Eye-catching Designs Eye-catching designs are another important feature of Mother's Day gift boxes. Bright colors, soft textures, special touches, and personalized details can help reflect the beauty and elegance of our mothers in the boxes. In designing the boxes, details should also be included to help our mothers feel special on their special day. Personalized Gift Box Mother's Day gift boxes should also be personalized. Personalizing the boxes with gifts chosen based on your mother's personality, interests, and preferences will make her feel like she has received a special, unique gift. Personalized details, such as a garden-themed gift box for your gardening enthusiast mother or a box containing delicious recipes for your food-loving mother, can help reflect your mother's special place in your life. Natural and Organic Boxes We want the best for our mothers, and natural, organic products are a great option in this regard. Therefore, the gifts given and the boxes used on Mother's Day should be natural; they should offer the best for your mother's health and happiness. Our mothers hold a very special place in our lives, and Mother's Day is a wonderful opportunity to show them our love. Creating a special gift for your mother to celebrate this special day is one of the best ways to reciprocate her love and dedication. If you want to create a special design for your products for Mother's Day, you can contact Luxboxpack. ...

Tips for Creating the Perfect Packaging