Why Should You Customize Product Packages?

26.04.2024

People form an opinion about a product in only three seconds. That is why first impressions are so crucial. Although many people see this as insignificant, it has been scientifically proven to have an impact on customer purchase decisions. Because we see the packaging before we see the product, the product packaging is the component that provides us with our first impression of the product. Therefore, product packages have a stronger effect than we think. In this article, we'll take an in-depth look at what custom packaging is and its benefits.

What is Customized Package?

A customized package, as the name suggests, is a type of packaging that is tailored to the company and product. Customization is possible for any package type, whether rigid or flexible. Besides design, materials, and aesthetics, custom packaging also puts a lot of thought into the safety and security of the product. By designing it in harmony with the product it will be used with, it can be removed from any package.

Benefits of Customized Product Packages

Increases Brand Value

It does not satisfy consumers, as ordinary and simple packages do not offer any special value or excitement to your customers. On the other hand, customized product packages increase the value of a brand by giving customers something out of the ordinary.

Protects the Product Better

The last thing you want is for your products to break in the shipping process. When carelessly designed, ordinary boxes do not provide the necessary protection to prevent the product from breaking. Special packaging, on the other hand, offers more robust, safe, and protective packaging as it is designed according to the shape and structure of your product. Custom packaging is a great option for good shipping protection if you have a product that is distorted or more prone to breakage.

Personalized Customer Experience

As noted above, custom packaging can help you create unique experiences for your customers and prospects. Carefully created and designed packages stand out in the eyes of customers and make them feel special.

Strengthening Your Brand with Customized Packaging

You can acquire loyal customers by using customized product packages to strengthen your brand. With the unique experience you give them, they will want to have the same experience again by purchasing your products and services. Another reason why personalized packages strengthen the brand is the ability to give the impression of quality to your products. As mentioned, ordinary and simple packages do not appeal to customers. Instead of the boring packages that everyone uses, you can manage to attract the masses by using special packaging.

Conclusion

You must agree that customized packaging is quite important. In LuxBoxPack's wide product range, you can find special product packages that help you make great sales, market your brand and gain new customers.

E-commerce Boxes in the Chocolate Industry in Belgium

Today, we can say that people's shopping tendencies have shifted to the online field, both because of the pandemic’s effect and because of its convenience. Even though the shopping medium for all countries has mostly shifted to the online area, each country still maintains its own unique shopping culture. Indirectly, some products better reflect some countries. One of these products is chocolate for Belgium. Chocolate, one of the first products that come to mind when Belgium is mentioned, should be packaged in packages that can accurately reflect such a cultural accumulation. This article will talk about chocolate boxes and the right packaging methods. Chocolate Packages A food product such as chocolate must be specially packaged. Because chocolates are products that can often be given as gifts or that need to be packaged for special occasions. Hand-made and cardboard chocolate boxes will enable you to communicate with your customers most positively and will become indispensable. You can prepare a special package for your customers by applying various printing techniques to your boxes. Kraft Food Boxes One of the most ideal solutions for your chocolate packages is kraft food boxes. Kraft food boxes have many advantages, which will be a more practical packaging solution for your chocolates. First, you will have the chance to contribute to sustainability by using kraft food boxes made of recyclable kraft paper. At the same time, its easy portability and lightness will make a great contribution to you ergonomically. Special Shaped Luxury Cardboard Bag Another option you can offer your customers for your chocolate packaging is the specially shaped luxury cardboard bag. Luxury cardboard bags will be an ideal packaging choice for your single chocolates. The transparent part on the front will also be an attractive detail for your product presentation. You can also enhance the custom-shaped luxury cardboard bag with the designs you can make on its outer surface and obtain the ideal chocolate box for your customers. Conclusion It is possible to reach ideal box designs with e-commerce box solutions for the chocolate industry we offer for Belgium. You can also apply these designs for similar countries in many nearby geographies. You can also increase the value of your brand by consulting LuxBoxPack experts and applying a wide variety of design recommendations for Belgium and many different countries and different sectors. ...

How Packaging Visuals Affect Consumers?

In the era of soundbites and 10-second marketing videos, "consumers don't always read messages on the pack," says Leatrice Eiseman, managing director of the Pantone Color Institute. The majority of the public are now becoming more accustomed to clicking icons while exploring concepts or following instructions, reminding that "we often live in an unwritten world full of images". In fact, it has been proven from time immemorial that colors have such a vital part in today's communication world and it is a fact that stands before our eyes. Point of Purchase Decisions and Packaging Design Research reveals that 70-85% of purchasing decisions are made at the point of purchase. Choosing the most attractive color, shape, size, and textural effect are among the most important decisions you can make for your packaging. When used correctly and wisely, your packaging: It saves you from the chaos in the market. It gives the first impression that can trigger a purchase. It provides communication with the consumer through elements such as shape, feels, coating, and graphics. It creates an environment for an emotional reaction. Your packaging among many product options; It must meet the demands of consumers who move quickly, scan a wide variety of products, and make decisions in seconds. Your Brand Message Additional features such as color scheme, package shape, graphics and metallic elements, windows, or ease of opening are all considered factors that create an emotional response in the consumer. While determining topics such as color selection and textures, good research should be done on the market segment and the topics that your prospective customers like or dislike in the market. You should have a package that presents your brand message in the most appropriate way to what your product indicates among today's consumption concepts such as entertainment, luxury, wellness, beauty, and health. Packaging Development When developing package design and textural elements for a new product, an in-depth evaluation of your market is a critical part of the packaging design process. Factors to consider include: Age Range Gender Economical Situation Education Level Cultural Preferences Smart Color Use With the clever use of colors, the eyes will be on you in a targeted market and the "attention", which is the first critical step in purchasing, is thus drawn. Remember, if a consumer has little knowledge of the brand, her / his only source of information is the color, design, and shape of the packaging. Texture and Coating Using all the elements that attract the attention of the consumer is an important factor in successful packaging design. Textural elements and surfaces can spark even higher interest in consumers and inspire a closer look. That's why special textures and surfaces invite a tactile response and more interaction with your product. It's Your Turn with LuxBoxPack As LuxBoxPack, we work with a method where we make all the decisions while creating a new product packaging for you or rebranding a product. Contact us now for custom packaging designs in a variety of colors, shapes, textures, and surfaces, along with our industry experience regarding consumer reactions. ...

Technological Advances in the Packaging Industry

Technology and innovation... These two words form the basis of the packaging industry. Changing market regulations, customer demands and environmental protection factors ensure that this sector is constantly changing. Innovative companies always try to help their customers in this regard. However, in our world that is becoming more digital every day, it is necessary to pay close attention to the concept of e-commerce. What is e-commerce? Regarding packaging, it is how businesses package their products as they try to get them from the warehouse to the customer. Why is E-Commerce Preferred? The answer to this situation comes from customer satisfaction, which is a priority in their businesses. The effect that the cardboard inside the package will have on the customer is very important. This creates a bond between the customer and the brand, and the happiness experienced after in-store shopping is transferred to the customer from the digital store. What are the New Trends in the Packaging Industry Thanks to E-Commerce? Sustainability always comes first. Acting in this context, companies began to evaluate packaging options with recyclable materials and thus began to try to increase their customers' loyalty to their brands with this method. Particularly, efforts have begun to compensate for the undeniably heavy carbon footprint of the supply chain, at least with this method. Another trend is; is the speed of the packaging system. Companies trying to keep up with orders due to increasing e-commerce have tried to use time correctly by using automatic packaging methods. Finally, there are innovations in producing return-ready packaging. In some cases, people who shop online may want to return their packages. Therefore, one of the main goals is to ensure customer satisfaction during the return phase. For this reason, packages that remain usable after opening will always make the companies that use these packages preferable. For all these reasons, if you want to have support by your side in the age of technology; please do not forget to contact us to benefit from LuxBox's experience. ...

Typography and Packaging

Customers' perceptions of your brand and the quality of your goods are strongly influenced by the packaging and product box designs you use. The text that appears on your packaging and boxes is one of the most crucial elements of your designs. When creating packaging, it is critical to strike a balance between all of the aesthetic features. Typography is one of the elements that contribute to the definition of balance. In this blog post, we will focus on the importance of typography and packaging. What is Typography? To put it simply, typography is an art that deals with the arrangement of letters and words in a manner that makes the content intelligible and aesthetically beautiful. Typography is a form of visual communication that enhances the readability of written text. When it comes to reaching out to consumers, typography may be an invaluable tool. Typography and packaging Packaging design relies heavily on typography since it helps to keep the visual and textual aspects in harmony. It is difficult to reduce the amount of writing on packaging since it conveys so much information about the product. As an alternative, we may depict the words in a visually appealing manner to match the box design. After comprehensive research, the demands and desires of your clients may be addressed in the design of your packages. These design techniques might be derived from past studies and thorough market research. The package's size and shape also come into play while creating these strategies. You may entice buyers by designing your packaging with a feeling of harmony and symmetry. Little tips on typography and packaging - Avoid using too many words or typefaces in the design of your product, since this might make it seem crowded and confusing. By changing the fonts you choose, you can strike a delicate balance between contrast and uniformity. - When uppercase and lowercase letters are blended, the human eye has an easier time recognizing them. This may increase the pace at which clients obtain Access to information. Reading black text against a light background causes the letters to appear smaller than they are; conversely, reading white text against a dark background causes the letters to appear larger. This is an excellent strategy for space optimization when dealing with smaller products. Conclusion Numerous fonts generally arise based on the industry, product size, and intended audience. Globally, trends in minimal, vintage, and retro font packaging have evolved in recent years. If you want to draw attention to your brand and product straightaway, let your typographic art speak for itself on the LuxBoxPack boxes of your choosing, along with the minor pointers we've discussed. ...

Efficient Transformation Of Kraft Boxes In The E-Commerce Sector: Luxury Carton Bags

The importance of packaging and e-commerce boxes is gradually increasing in the e-commerce sector. In the rapidly developing packaging world, brands and suppliers are trying to adapt to new e-commerce boxes and packages or developing packaging systems in order to deliver their products to their target audience effectively. One of the most preferred packaging types due to its compliance with sustainability policies in recent years, LuxBoxPack is luxury cardboard bags transformed from kraft boxes. Due to its features such as being recyclable and low cost, kraft boxes, which are frequently preferred in the e-commerce sector, are developed in design and form and turn into brand new and effective luxury cardboard bags. These packages, especially used in the gift industry, are among the most preferred e-commerce packaging solutions in LuxBoxPack. In this article, we have compiled what effects luxury cardboard bags will have on your e-commerce brand. The Power of Design in E-Commerce Packaging Ordinary packaging is no longer preferred in the world of e-commerce, where customer satisfaction and loyalty occupy an important place. The reason for this is known as the customers' interest in personalized products. It is very difficult for customers who realize that they buy the same product or package as everyone else to feel special or to develop brand loyalty for this reason, while special and remarkable packaging reverses this situation. The transformation of LuxBoxPack kraft boxes into brand new luxury cardboard bags with personalized designs and reaching customers helps the target audience create a positive brand perception. Luxurious cardboard bags with vibrant colors and messages in harmony with the product emphasize the importance of personalization by taking the packaging perception to the next level. Easy Delivery of Vivid Colors and Messages in E-commerce Packages Some features that do not exist in ordinary packaging can create a boring packaging perception. When the customer first sees the product packaging, it begins to create a perception of the brand. Especially if it is a brand they prefer for the first time when the customer first handles the product, the first brand perception, which is very important for brands, begins to form. As such, e-commerce box and packaging designs have a different place. Since the design possibilities are unlimited in craft boxes or luxury cardboard bags, it provides a positive gain to the brand perception. Especially luxury cardboard bags are very advantageous in terms of design. Text messages or personalized designs for special occasions can be integrated into LuxBoxPack luxury cardboard boxes to manage your customers' brand perception of your brand and start creating positive perceptions. Luxury Cardboard Bags Increasing Value With More Durable and Sustainable Features As we mentioned before, craft boxes are made of recyclable materials. Thus, unlike e-commerce packaging using plastic or nylon, their lifespan is known to be longer. If you prefer kraft boxes or luxury cardboard bags, the usage time of your e-commerce packaging will increase. Because customers will be able to use these packages in different ways, thus extending the expiry time of your e-commerce packages. Thanks to LuxBoxPack luxury cardboard bags, which are specially decorated with vibrant colors and designs, the time of your brand can be extended. When your e-commerce brand can be remembered longer, it can be preferred more and you can increase your sales. Make a Difference in E-Commerce Sector with LuxBoxPack Luxury Cardboard Bags! You can take your e-commerce brand one step forward with luxury cardboard bags that will help increase the value of your brand. You can easily reflect your brand perception to your packaging thanks to the privilege of LuxBoxPack's personal and brand-specific design. With its expert experience in printing and color, you can have quality and sustainable kraft boxes or luxury cardboard bags, and you can change your brand's perception in the e-commerce world. Visit the luxboxpack.com website now, or contact the LuxBoxPack expert team! ...

The Easiest Way to Increase Your Pizza Sales: Kraft Pizza Boxes

Kraft pizza boxes, a product heavily demanded by food businesses, are environmentally friendly as well as being produced from natural organic materials. Pizza boxes beyond the marketing impact; It is a corrugated cardboard box, it ensures the preservation of the temperature of the food products and prevents the products from becoming pasty. Kraft pizza boxes are a great marketing tool beyond their technical specifications. Presenting your products to your customers in kraft boxes will directly positively affect your brand image beyond functionality. So how can kraft pizza boxes affect our brand image and sales? Make a Visual Impact! Kraft pizza boxes have a simple and natural design, which makes for a visually impressive presentation. Putting the pizzas you offer to your customers in these boxes evokes the feeling that your products are presented with higher quality and care. In this way, you show your customers that you not only offer pizza, but also a quality service. Promote Your Brand! Kraft pizza boxes offer a surface that can be written on easily and that you can use to promote your brand. By putting your brand's logo, website address, social media accounts or other marketing messages on the boxes, you can make your customers know more about your brand. Get to Know Customer Preferences! Kraft pizza boxes can be offered in different sizes and shapes. In addition to fixed pizza sizes, you can also determine the shape of your boxes according to customer tastes. This will allow you to serve pizza that fits your customers' needs and make your customers happier. Be environmentally friendly! Kraft pizza boxes are made from recyclable materials. In this way, you can attract the attention of your customers by creating an environmentally friendly business image. In addition, by making an environmentally friendly choice, you also contribute to protecting nature. As a result, kraft pizza boxes help you promote your brand, recognize your customers' preferences, and create an environmentally friendly business image by giving your customers a sense of quality and care in presentation. It is one of the most effective and easy ways you can use to increase your pizza sales. You can contact LuxBoxPack to learn more about this topic and consult with a professional. ...

5 Features Of Perfect Packaging

Boxes can vary from small to large, colorful to minimalist, but they should all be useful. Useful can mean a lot of things, from having the perfect size for a product to being visually incredible. Does a perfect box even exist? Although many marketing channels provide good exposure, only packaging reaches all of your customers. It starts a conversation and makes up the first element to judge. So, in a certain way each box is the perfect way to start a relationship with the customer. Yet, in order to be truly "perfect," we've prepared this list of the most important features that your box should have. It’s eye-catching Box is the first chance to amaze your potential customer. Unpacking is supposed to be the beginning of a product experience. Your customer should be encouraged to take a picture of this box and post it online. It does not necessarily mean, however, that the box should be extremely colorful or extravagant. It’s durable The durability of packaging is one of the greatest challenges to be faced. Cardboard boxes are light and durable. However, it is always important to be careful about the weight and shape of the product. Branded shipping boxes may be a good choice if the product requires special treatment or farther shipment. Before you make an order, be sure that the box will be a match for your product. It conveys the message of your brand Packaging is a great way to tell stories about your brand. Think of it as a kind of dialog with the customer. If an eco-friendly approach is included in one of your most important features, the eco-box will certainly be a way to emphasize that. Suppose you are a manufacturer of clothing that is colorful and stylish, a more creative design can certainly convey your message. The point is to make your customer aware that you put your heart in every step and element. It secures your product Boxes are supposed to secure your product. It's one of the most important features of packaging, the degree to which it secures what's inside it. Nobody wants to pay for a one-of-a-kind product, wait for the shipment and finally get it broken. It is therefore crucial to know the weight and size of the product and to secure it in an appropriate box. When sending donuts to your client in a box, make sure they look as delicious as they taste! It’s easy to open There are boxes that look amazing because of their creativity. There are boxes with irregular shapes but this often happens at the expense of functionality. And there's hardly anything more irritating than a box that takes too much time to open. If it isn't intuitive, the risk of destroying the box is much higher. In addition, it may influence how your customer perceives the brand and the product. No one likes to waste time. All of those features are equally important. A box can be visually captivating, convey the message of your brand, but it’s useless if the contents are not safe inside! ...

Necktie Box

Neckties are fashionable items. They come in various designs and colours, they are stylish, and classy. The box you will put your tie in has to be as classy as the tie itself. To make this possible, we have hundreds of customization options. We can also make a custom design with our own design team and make the box a printed one. After we make sure the box is appealing, we can dive deep into the other details. Tie boxes should be easy to open, to help you present them easily to your customers. They has to be protective to keep the tie clean and safe. For this reasons we use only the best materials, and make sure the tie is always intact until your customer is ready to take it out and use it. ...

Packaging in E-Commerce: The Importance of Innovative Designs

Along with the concept of the new normal that comes with the pandemic, many of our habits have changed. During this period, when we should stay at home as much as possible, our shopping habits also changed. This change has also radically affected the business sector. As brands began to turn to the e-commerce sector, the market showed rapid development. Increased competition and the proliferation of brands now mean more options for customers. That leads to the risk that the share of brands in the sector will shrink. Along with the inability of customers to buy products from the store, the brand's view and first impression process also differed. Now the elements that will make the first impression between the consumer and the brand are packaging and internet sites. In this case, for your brand to stand out from other brands in the sector, as LuxBoxPack, we recommend that you develop innovative box designs. To mention the importance of this issue in detail, we will explain the importance of innovative box designs for your brand operating in the e-commerce sector in this article. Keeping Up With The Changing World If you have a brand in the e-commerce industry, the first thing you need to do is following the trends. Remember that when you deliver the product to the customer, the first thing he/she will see is the box of the product, not the product. In other words, if you want to sell your product, you should present it with beautiful packaging. What do we mean by beautiful packaging? As can be seen from the name, the consumer consumes. Consumers love and follow new trends, fashion, in short, innovation. That can be considered herd psychology in the theory of consumer behavior. The popular always wins. Follow the trends related to your brand in the industry, see what your competitors are doing and take what you perceive into action. With your innovative box designs, you can influence your customers and increase loyalty to your brand. Customized Packing We talked about how the popular is always winning. But there are some points to be careful about at this stage. Along with the growth in the E-commerce sector, many brands are adapting to the steps we are talking about. It is important to turn to customized designs to stand out among these brands. In addition to keeping up with trends, to make the customer feel privileged, emphasizing that your designs belong to your brand will benefit to increase brand prestige. Making the customer feel that you care not only about the quality of the product but also about every stage from production to transportation greatly increases the memorability of your brand. You can stand out among other brands by making small innovative touches in-the-box designs you have prepared. Innovation in Special Occasions and Periodical Designs We know that most brands care about special days like Mother's Day, Father's Day, Valentine's Day. It is also possible to come across many periodic designs, such as designs made during seasonal periods and Christmas periods. If you have a brand in the e-commerce sector, it is very important to make special designs for special days. But the advice we will give for this step will be a little more detailed. Bringing your brand forward along with the variety of brands in the market cannot be achieved only by paying attention to special days. But it will be quite easy to highlight your brand in the sector with innovative thoughts such as, a brand touch that can be used in seasonal designs, renewing a slogan identified with your brand according to this special day in the designs you have prepared specially for Mother's Day, combining colors that represent your brand together with red, which is the first color that comes to everyone's mind for Valentine's day or periodic changes in box designs that you have prepared for Christmas, suitable for the Christmas pattern. Choose LuxBoxPack to Combine Innovation with Quality! Bring your innovative designs to life with LuxBoxPack's box options for every brand and every product! With its vast experience and exclusive printing techniques, LuxBoxPack is ready to add value to your brand! Contact us for detailed information! ...

Creative Reuse of Boxes

When it comes to package sustainability, reduction and recycling are frequently the topics that attract the most attention. Plastic-free packaging movements are becoming more prevalent, and packaging is increasingly recycled and created from recyclable materials. These are all great developments in sustainability, but between our rising online shopping habits and our reliance on single-use packaging at the grocery store, we are swimming in a sea of packaging that often ends up in the trash. We'll show you how to utilize packaging in a creative and enjoyable manner in this blog article. Package Artwork You may find many ways to be a pioneer of this sustainable movement by using the power of social media. You may, for example, ask your customers to creatively reuse the boxes you sent them and encourage them to use them and post them on Instagram. You may also use a coloring book to create the boxes you will use to offer your products to your consumers. You might invite your customers to paint it after the black outline with certain designs you will sketch on the box and then publish it on social media networks. Making postcards is another activity that will allow your work to speak for itself via packaging. You may cut the packages to the size you desire with a ruler and transform them into postcards with your own unique graphics. A hand-made postcard is the best way to connect with a distant family. Craft with packaging You may make a working loom out of unused corrugated cardboard. By recycling these boxes, you may make your own knitting and help sustainability in a creative way. You may also try making instruments out of shipping boxes for yourself or your kids to generate beautiful sounds. You may use the chocolate boxes to build little succulent or cactus pots, decorate them, and give them to your friends. Conclusion As you can see, there are several applications for packing boxes. Not only can you utilize it for the purposes we outlined, but you can also create solutions based on your own creativity or marketing techniques that will get people talking about both the environment and creativity. By using LuxBoxPack's various products, you may develop unique tactics for the boxes that will cause your customers to speak about their creativity as well as boost your customers' creativity. ...

Why Should You Customize Product Packages?