With the spread of the e-commerce industry in the new internet age, the awareness of brands has started to increase. This situation encouraged many entrepreneurs who wanted to enter the business. We started to see new brands in the market. With the growth of the market day by day, competition continues to increase. We started to see new brands in the market. With the growth of the market day by day, competition continues to increase. It is now important to pay attention not only to the product but also to how the product is served. "What can we do to make the customer prefer our brand?" when we focus on such questions, one of the first answers that comes to mind is to do "first impression improvement" studies. According to researchers, one of the biggest factors affecting customers' loyalty to your brand is the quality of the service they receive from the brand. This service includes packaging. Color choices in the packaging area are one of the points to be considered. According to the statements made by scientists, various colors evoke different emotions in people.
Based on this topic, we will talk about the effects of basic colors according to the usage areas of e-commerce boxes in our article.
Red and Shades of Red
The red color occurs behind the retina of the eye. For this reason, it is one of the colors that most stimulate the subconscious. It creates an urge to act psychologically and has an appetite-stimulating feature. For these reasons, we see this color quite a lot in the food industry. By designing LuxBoxPack's printed kraft boxes that can be used in the food industry in red tones, you can evoke excitement and high energy in your customers and leave a positive impression with this color tone that harmonizes with your brand.
Blue and Shades of Blue
The color blue usually represents trust. It will be very useful to choose these color designs for your technology brand. Customers attach the most importance to quality and reliability in electronic devices. You can design and package LuxBoxPack technology boxes that can be used in the field of technology in blue tones, and you can establish a bond of trust between your customer and your brand. Blue also evokes feelings of peace and tranquility in people. When you use such designs in technology boxes, you are likely to leave a positive impression on your customers.
Yellow and Shades of Yellow
The yellow color is psychologically coded with the sun. This ensures that the yellow gives energy and joy. In addition to these, yellow evokes luxury and quality. For this reason, the use of yellow in the packaging of products such as jewelry, watches, and clothing products will create a feeling of privilege for the customer. You can choose LuxBoxPack's textile boxes for clothing products, and printed kraft boxes for jewelry and watches and use the yellow color in your designs. This makes it easier for you to create customers loyal to your brand.
Green and Shades of Green
Green and shades of green are coded with nature. Nature is seen as the source of healing and the color green reveals the concepts of health and trust. It can be a unique choice for herbalist products and food products whose naturalness is emphasized. For example, LuxBoxPack's olive oil bottle boxes can be a compatible option to display your natural products in green-toned designs. Making a presentation in this way will give you privilege in customer experience.
White
The white color matches health and cleanliness in our subconscious. For this reason, it is a very logical choice for pharmaceutical companies and companies that produce baby and child products. You can implement your designs by choosing LuxBoxPack's e-commerce boxes or product boxes. The white-weighted designs you make will help you to create a good impression on your customers.
Black and Dark Blue
Black and dark blue colors are considered to be mysterious, powerful, and noble colors. For this reason, these colors that can be used in areas such as jewelry boxes, surprise concept product boxes and luxury clothing packaging will help increase your brand value in the eyes of the customer. LuxBoxPack's various options such as gift box, textile box, and belt box can be excellent options to reflect your chosen colors and increase customer satisfaction.
Your E-commerce Packages Designed with LuxBoxPack Make a Difference in the Industry
As we mentioned, designs and colors have a very important place in the e-commerce industry. In this area, LuxBoxPack is ready to assist you to increase the customer experience. Contact our LuxBoxPack experts to bring the designs you have in mind.