Which Products Should be Presented in Window Boxes?

21.12.2024

Innovations and aesthetic solutions in the packaging industry are crucial in attracting consumers' attention and enhancing products' perceived value. One such solution is window boxes. Window boxes are packaging solutions that visually display a portion or the entirety of a product, allowing consumers to see the product directly. So, for which products do window boxes benefit businesses?

Food Products:

The food sector is one of the most common areas where window boxes are used. Particularly for products like chocolates, cookies, cakes, and similar items, using window boxes allows consumers to see the product. Consumers can more easily decide by seeing the freshness and quality of the product with their own eyes. Additionally, window boxes make products appear more appealing, potentially increasing sales.

Cosmetics and Personal Care Products:

The cosmetics and personal care sector emphasizes aesthetics and visual appeal. Windowed boxes are frequently used in the packaging of such products. For example, perfumes, skincare creams, and makeup items attract consumers' attention when presented in window boxes. The color, texture, and packaging design of the product stands out, enticing buyers.

Electronic Products:

While electronic products are generally highlighted for their technical features and functionality, visual appeal is also a significant factor. Window boxes for products like smartphone accessories, headphones, and small electronic devices allow the details and design of the product to be displayed. That enables consumers to examine the product and make a purchasing decision closely.

Gift Items:

Gift items stand out with the elegance and sophistication of their packaging. Window boxes make gift items appear more impressive and special. For instance, gift sets, jewelry, decorative objects, and specially designed products leave a positive impression on buyers when presented in window boxes. That enhances the perceived value and significance of the gift.

Toys and Hobby Products:

Toys and hobby products require colorful and attention-grabbing packaging. Window boxes are ideal for displaying such products. Children can see the toys while still in the box, which captures their interest. Similarly, hobby products and craft materials become more appealing when presented in window boxes.

In summary, window boxes offer an ideal packaging solution for various products across many industries. Using window boxes for food, cosmetics, electronics, gifts, and toys highlights the visual appeal of the products and attracts consumers' attention. That helps businesses increase their sales and enhance their brand value. Leveraging the aesthetic and functional advantages of windowed boxes boosts businesses' competitiveness and helps them stand out in the market.

At LuxBoxPack, we provide packaging solutions tailored to the evolving needs of our clients in different sectors. Contact us at +90 212 438 82 15 to get detailed information about our product range.

Returning to Nature with Minimalist Packaging Designs

Packaging materials now constitute a significant amount of our world's waste. Packing materials for food, cosmetics, and other products have a negative impact on the environment. This is due to the fact that packaging materials are not recyclable and do not dissolve in nature for years. However, in recent years, minimalist package designs have provided a solution to this problem by taking an eco-friendly approach. In this blog article, we will look at the benefits of this kind of packaging. What is Minimalist Packaging Design? By removing extraneous features, minimalist package designs provide a basic and functional design. These designs minimize the usage of unneeded packaging materials while giving consumers a clear impression of the product's content. This contributes to less packaging waste, which is harmful to the environment. Minimalist Packaging and Materials Minimalist packaging is typically created from recyclable materials. As a result, their utilization provides an ecologically friendly strategy by lowering the quantity of waste that destroys nature. Advantages of Minimalist Packaging Also, minimalist package designs allow for more product storage and transportation. This results in less packing and cheaper transportation costs. As a result, minimalist package designs are advantageous both ecologically and economically. Minimalist packaging designs have an appealing aesthetic appearance. These designs' basic and attractive appearance attracts customers and makes them preferable. As a result, minimalist package designs play a vital role in moving towards a more sustainable future. In conclusion, minimalist packaging designs increase environmental awareness by offering an eco-friendly approach. Therefore, minimalist packaging designs are an important step towards a sustainable future. With the widespread use of these designs, it will be possible to reduce packaging waste and adopt an eco-friendly approach. This will help to protect our environment and ensure that future generations live in a healthy environment. You can contact LuxBoxPack to adapt minimalist packaging designs to your brand. ...

Box Types Used In Electronıc Products In The E-Commerce Sector

Electronic products are among the most sensitive and sensitive products during e-commerce. Therefore, it is necessary to plan the box selections well in order to prevent damage to the delivery of electronic products that are sent to the consumer from the manufacturer. Electronic product boxes should be long-lasting and storable. But besides this, LuxBoxPack wants to remind you that besides the selection of solid boxes, box designs that reflect the product and brand value are also an important detail. LuxBoxPack continues to be a reliable brand in the sector with its electronic product packaging so that you can deliver electronic products to your customers safely and without damage. Now let's examine the box types and features used in luxury consumer products with LuxBoxPack. Electronic Product Boxes Rigid Box Rigid boxes are often used for the packaging of expensive products such as electronics, due to the weight, durability, and frequency that come from their manufacture. With LuxBoxPack, the box is made more durable with the extra paper wrapping added to the outside of the high-quality gray cardboard that gives its shape. The inside of the rigid boxes is covered with a paper lining so that the box does not deform when opening and closing and the product inside is not damaged while moving. Custom made designs for the box are printed on the paper wrap that is wrapped around the outside of the box. In this way, you can protect your product in the best way and reflect your brand value in the best way. Bag Box The bag box is a unique choice for heavy electronic items that are not easy to carry. At LuxBoxPack, we always prefer the highest quality materials to ensure that your electronic products are safe and sound. No matter how heavy the product is, and travels a lot, bag boxes will best take care of the safety of electronic products. LuxBoxPack bag boxes can be customized from the outer surface to the handle. In this way, you can offer your customers a stylish, special, and easily portable experience. Promotion Box Promotional boxes are one of the best choices for electronic products produced by your brand that are important in appearance and small in size. Besides its durable and safe structure, it has the potential to take your brand appearance to the next level. With its fully customizable exterior, it will take on all the visual feast your brand needs. With LuxBoxPack, you can have promotional boxes specific to the shape of your electronic products, and you can increase the satisfaction of your customers by making a transparent presentation with the window of the promotional boxes. Corrugated Cardboard Box Although it looks just like a simple box, corrugated cardboard boxes are a miraculous kind of box for LuxBoxPack. It easily meets the special packaging your products deserve with its quality as well as its size. Therefore, all you have to do is decide according to the size of your electronic product and order it. With corrugated cardboard, we can make a design study specific to your product and produce a special box created for your product. At the same time, these boxes offer excellent protection and portability thanks to the high-quality materials used. LuxBoxPack for Electronic Product Box Solutions in E-Commerce Industry As LuxBoxPack, we are ready to help you with the right product boxes for your products in e-commerce or other sectors and to help your brand in the best way. Contact our LuxBoxPack expert team immediately for many printing, packaging, packaging, and box design suggestions, especially for electronic product boxes, and let's help you improve your brand and increase your customer satisfaction! ...

The Role Of Dark Colors In Box Desıgns Of Your E-Commerce Luxury Consumer Products

While the increasingly globalized e-commerce sector spreads over a wide area, the products sold continue to diversify and sectors are created. While the gift industry is at the top of the developing sectors, many brands are included in the gift industry and bring sales opportunities to the e-commerce world. The most important factor for souvenirs to reach customers and not to lose their attractiveness is e-commerce boxes and their designs. In the rapidly changing packaging and box industry, the design is very important compared to LuxBoxPack. In this article, we have listed the advantages and effects of using dark colors in the designs of your gift packaging. A Prestigious Appearance in E-Commerce Brands is Possible with the Power of Dark Colors The colors and design elements are chosen by e-commerce brands in packaging designs are important. Because they first exhibit their products to customers during product delivery and box opening. Brand energy starts in e-commerce boxes, and then general views about the brand begin to form. According to LuxBoxPack, packaging and boxes are a bridge you build with your customers. Strong and effective designs are very important for your brand to be remembered. Using dark colors in the packaging of souvenir products will help you get a more prestigious look. The strength of dark colors is different in gift boxes such as chocolate boxes, perfume boxes or watch boxes. Black represents nobility and is famous for being a mysterious color. Therefore, if you use black and dark colors in your e-commerce box designs, the opinions about your brand will be positive. Add a Stylish Air to Your E-Commerce Brand The elegance of your e-commerce boxes and packaging is important to your customers. From a design perspective, we can see that dark colors are frequently used in the gift segment. This is because dark colors have a stylish appearance. With LuxBoxPack e-commerce boxes, which attract attention with their elegance, you can change the appearance of your brand and change your brand perception in a more effective way. In color psychology, black means giving and sacrifice to others, as well as power and control. This meaning is important for your customers who want to send gifts and want to impress others. Especially your customers who will prefer luxury consumption gifts will prefer dark e-commerce boxes. So Which Color Should You Use For Which Box? When it comes to dark colors, it can be a bit difficult to find out which color suits which segment because it covers a lot of colors. Therefore, as LuxBoxPack, we have exemplified some colors so that you can use them in specific areas. The most effective color for jewelry gifts such as necklaces and rings will be blood red. This color symbolizes romanticism and has a serious look. Inboxes such as watch boxes, we can often encounter black color. Symbolizing simplicity and nobility, its black color is often used in watch boxes and such precious souvenirs. We see a dark blue and dark green colors mostly in perfume boxes. These colors are also used in gifts that are slightly larger in size. Dark green and blue are between warm colors and they bridge the gap between a romantic streak and seriousness. Reflect the Colors to Your Packaging with LuxBoxPack The power of colors is important in the designs of e-commerce boxes and packaging in order to stay in the industry and achieve success. Contact our LuxBoxPack expert team for the most compatible e-commerce boxes and designs for your brand. LuxBoxPack is ready to add value to your brand with its high-quality printing advantage and customization privilege according to the brand. ...

Gift Box

Are you looking for a way of making your gifts even more special? We’re the solution you’re looking for! And the best part is, our gift boxes can be customized in any way you want -size, shape, colour, and finishing. Your box can be in a single color, or it can be printed. You may add your personalized message. We’ll make sure the design of the box complements the gift. Our top quality materials will make sure the gift doesn’t get damaged. The durable and sturdy box will always keep your gift safe. Since it’s so durable, the box can be kept as a memento, or find other uses for itself and can be used more than one time. ...

Special Boxes For Ramadan In E-Commerce Sector

Ramadan is with us again with all its abundance and joy. Like every year, the month of Ramadan brings about a change and differentiation with itself. Restaurants, markets, stores, and even brands feel this spirit of change and keep pace. Store, product, and advertisement designs are decorated with elements of Ramadan and a meaningful presentation is created for customers. That's why e-commerce boxes, like every brand item changing specific to Ramadan, must participate in this change because all items of your brand must reflect the Ramadan spirit and fully meet the customer expectations. To prepare your brand for the e-commerce market in the best way, you need to bring special Ramadan designs to your product boxes, and LuxBoxPack's special product box designs for the month of Ramadan are the most important parts to complement your brand's appearance. If you want to reflect the spirit of Ramadan completely, you can start the change by choosing the most suitable box types for your products. Now let's take a look at the Ramadan-specific box types you can use for your products with LuxBoxPack. Handmade Box You can package many products such as chocolate, food, Turkish delight, glassware, olive oil, and home textiles with handmade boxes. These boxes, which can be produced in any desired size, protect best regardless of the size and type of the product. With offset printing, you can add symbols, objects, and colors that best evoke the month of Ramadan on handmade boxes. You can uniquely develop box designs with design techniques such as gilding, embossing lacquer, grain, and embossing. For example, you can create a sparkling crescent design with gilding so you can use an indispensable symbol of Ramadan nights in an eye-catching way. In addition, with LuxBoxPack you can achieve an unusual box design with drawer, ribbon, and magnet closure techniques. Cardboard Box Cardboard boxes, which can be used as inner and outer packaging, feature multi-color and photo-quality printing. Offset printing of 1-6 colors can be made on these boxes, lamination and lacquer processes can be applied. In this way, you can successfully apply the Ramadan designs you want for your product boxes. With LuxBoxPack, you can produce automatic bottom lock, manual bottom lock, automatic filling packages with cardboard boxes according to your needs. You can meet your best design and functional needs for many product types such as food, textile, chocolate, perfume, and gift with this box type. Corrugated Box Corrugated boxes are one of the most used box types for your brand in the e-commerce sector because these boxes made of corrugated cardboard are famous for their durability. It is generally used as outer packaging. If you are a brand that provides special service to Ramadan in the e-commerce food sector, it is one of the box types you will need most and it is the first choice of brands that prepare special food parcels for Ramadan. Corrugated boxes, the first choice for a variety of food and food products, keep food both warm and safe. With LuxBoxPack, you can reflect your desired Ramadan design to corrugated boxes with flexo printing between 1-4 colors. Differentiate Your Brand in E-commerce Sector with LuxBoxPack LuxBoxPack is ready to help you in the best way by producing e-commerce boxes for your brand for the month of Ramadan. For many printing, packaging, packaging, and box design suggestions for product boxes, contact our LuxBoxPack expert team immediately and we will help you improve your brand and increase your customer satisfaction! ...

Personalized Packaging

Everything these days, from the advertisements we see on the internet to the apps we download to our smartphones, has begun to become more personal.Personalization allows the creation of products for the taste and wishes of the user. In this personalization of experience, packaging is also very important for the brand and the customer. What is Personalized Packaging? A greater understanding of what the market and consumers need and want allows product packaging to be customized to meet these desires. If each product came in the same packaging, customers would not be able to know the features of the product that distinguish it from other brands. Thanks to the personalized packages brands offer their customers, we can offer innovative and useful products that look visually beautiful. In other words, personalized packaging is a phenomenon that allows you to present packaging that fits your product like a glove, in a way that is compatible with your brand. Uses and Benefits of Personalized Packages The whole point of personalization is to tailor it to a particular brand or its consumers. In addition, a personalized package ensures that safety and health regulations are met, and the product is visually appealing. We often come across such packages in the food, health, and beauty industries. Personalized packaging reduces waste by using waste material and helps tailor-made packaging of product content and size. New developments in packaging materials ensure that the product packaging is eco-friendly. Consumers have begun to pay attention to it, shopping for eco-friendly packaging when purchasing products. Personalized packaging allows you to have complete control over a product's design, print quality, material, and production. Why Personalized Packaging Matter? First, using packaging that fits your product exactly reduces the risk of damage to your products. It is quite difficult to find a stock package that will fit your product exactly. Using any stock packaging may also damage your product during distribution. Both your brand and your customers need to have personalized packaging by precisely measuring your box dimensions according to your product size and structure. There is no competition in the world; your brand needs to be with other brands. It can be bought with the brand of fixed bonds while being conscious of the consumer. According to research, consumers' proclivity to buy based on the packaging they prefer has begun to rise.Therefore, packaging has become as important as the product you sell. Another important aspect of personalized packaging is its role in creating a true brand identity for brands. Your packaging acts as a spokesperson for not only your products but also your brand. That's why using personalized packaging for your products is key to building a strong brand narrative, identity, and credibility that works across all channels of your company. Conclusion By using many design options in your product boxes, you can bring a different atmosphere to your brand and attract the attention of your customers. You can contact LuxBoxPack for personalized designs suitable for your brand. ...

DIGITALIZATION IN THE PACKAGING INDUSTRY

Digitization describes the process of transferring accessible information into the digital environment to the extent that it can be read by a computer. The digitalization process is happening for almost every sector with the regular advancement and development of technology. It easily sees and adapts to this process in sectors such as retail, media, and banking. As in all these sectors, the packaging industry is also in a digitalization process. Digital Print Market Speed has become a crucial need nowadays. For this reason, digital printing methods, which have a very brief preparation time and provide the opportunity to easily respond to urgent demands, have become more preferred by customers. Digital printing attracts a lot of attention from customers, as it offers custom solutions for needs. This speed and custom-made solutions cause the market to grow. The market share of the sector continues to increase with the investments realized in parallel with the growth rate of the market. Part of Marketing Thanks to the development and widespread use of digital printing techniques, packaging that goes beyond the purpose of protecting the product have now become a part of marketing strategies. Packages that take their place on the shelves with color printing and application flexibility are used to attract the attention of consumers. Digital printing packaging, which has become a part of corporate identities with custom designs prepared for the needs of companies, seems to continue to grow and develop. The packaging industry also gets its share from the digital transformation process in the world. LuxBoxPack is among the pioneers of the digital transformation process in its sector. You can easily adapt your product to the digital age with LuxBoxPack, which offers packaging solutions that can fulfill the needs of brands from every sector thanks to digital printing techniques. You can contact us immediately to get information about our special solutions. ...

Kraft Paper and Its Benefits

The term 'kraft paper' probably makes you think of a couple of things. But it might come as a surprise to you to hear that kraft paper is cardboard in its simplest form. Layers of laminated brown wrapping paper together make the traditional box of corrugated cardboard. But it is also used as a flat, thin sheet of paper. That leaves it to solve hundreds of problems, possibly thousands. This simple brown paper can be of benefit to your company. It helps with security, branding, environmental impact and saving money. What is kraft paper? Kraft paper is a material that is naturally biodegradable. It is used for packaging and protection in a wide range of industrial and commercial operations. It's natural 'woody'-looking appearance means it's also suited to a range of branding choices. The name derives from the German “Kraft”, which means “strength” or “force.” Here's how that strength comes in: How is kraft paper made? Back in the late 1800s, the engineer Carl F. Dahl was working in a paper mill. His job was to make the best paper products possible. A few types of paper turned out not to be strong enough for their intended use. So Dahl has begun to change the chemicals used throughout the production process. When the wood chips come to the paper mill to be turned into paper, they are crushed and mixed with the adhesive. Dahl found that the treatment of one of the elements of the wood chips with sulphates, once ground to a pulp, made the final material stronger. Hence the name kraft paper - literally strong paper. Having discovered the true strength and versatility of this new material, it quickly became a staple for the packaging industry-and the food industry. Benefits of kraft paper The main advantage of recycled brown paper is that it is exceptionally strong due to its increased sulfur content and decreased lignin content. This stronger form of paper has a much longer shelf life than alternative materials and is much more resistant to piercing than paper. Brown paper can be made from many types of wood, such as pine, bamboo and oak. This means that it's easier to create, so there's an abundance of it available, which promotes lower material costs. The quality of wood can be quite broad, which means that high and low-density woods can be mixed together. A lot of kraft paper is made from imperfect trees that are not suited to other functions. Since it retains its natural color and texture, there is no need for an extra step of bleaching. This saves money as the material needs to be handled less and keeps chemicals out of the environment. The chemicals used in the production of kraft paper are easily recovered and reused, again and again, to foster a circular economy. Byproducts of the kraft paper manufacturing process, such as tall oil, continue to be reprocessed and used in asphalt and fire-starting bricks. Kraft paper & packaging Pure brown paper is a popular material in product packaging. Thanks to its versatility as a packaging material, it can save your business time and money. Here's the reason: Corrugated cardboard made of kraft paper is the default shipping option for a number of reasons. It's lightweight It's sustainable It's cheap It can be custom printed Because it's lightweight, corrugated kraft boxes don't add any extra weight to your product. Keeping your item's total weight down means lower shipping costs for you. Kraft paper branding & design options This humble brown paper is not only adaptable in terms of use. It's just as versatile when it comes to branding and visual design. The natural, wood-like texture is due to the unbleached pulp that, when processed, looks a lot like the natural texture of raw wood. This makes it a fantastic 'black' canvas for many brand types. Brands that use minimalism as a design concept often use the simple texture of kraft paper as a means of focusing on that 'less is more' idea. Due to its natural look, many 'eco-friendly' brands use kraft paper in their branding. The look and texture gives an earthy, woody feel and helps to resonate with customers who are looking for an unprocessed 'raw' product. Final thoughts Kraft paper is something we come across daily. Its versatility for both boxes and paper gives it a place in your packaging suite, both as a protector and as a canvas for your branding. ...

Even More Ways of Reducing Packaging Costs

We're back with even more ways of cutting down your packaging costs! 6. Remove what’s not needed Do you include flyers, marketing material or a thank you note in your client's orders? These things are great for your marketing department, but they are causing damage to your fulfillment department and the cost of your packaging. All this is an added expense not only for material, but also for the time it takes to add it to each order. Removing these elements can help dramatically reduce packaging costs. Consider printing a thank you message inside of your product box. Automate advertising emails that will be sent to your client after they receive their order. This cuts the cost of the raw material as well as the times of fulfilment. 7. Utilise custom-sized packaging One growing pain of a growing business is rapidly sourcing packaging. As a consequence, many companies overlook the packaging and opt for a standard size box. This type of packaging is inexpensive , readily available and quick to get and a great solution for a fledgeling business. But while that may work at the beginning, in the long run it's not financially viable. Oversized packaging takes up more space during delivery, so shipping nothing but air costs you more. A box specifically designed for your product does however make better use of the available space. Packaging that 'hugs' your product means that only the required space is used in a delivery truck, and it takes up less space in your shelves. Custom sized packaging means less or even no need for void fill, reducing or eliminating the time and costs associated with empty space filling. Custom packaging is a fantastic opportunity for branding too. Whether it is shipping boxes sent to retailers or packaging sent directly to your end customer, custom packaging and branding go hand in hand with each other 8. Cut down on your void filler usage Void filler is something you would rather not be using. Void filler is a cost that does nothing but fill up empty space. But if you're shipping an oddly shaped product and you've already optimized your packaging design, the use of void filler is unavoidable. It therefore needs to be designed and used with both efficiency and safety in mind so that packaging costs can be successfully reduced. Using an insert or fitting designed for each said product is the best option to minimize empty space inside your packaging. This keeps your product in transit directly in place, meaning less chance of damage and no need to fill in void. A custom insert can reduce the cost of packaging as it means that secondary packaging is not needed. It minimizes the risk of transit damage and also accelerates the packaging process. Custom inserts have the added advantage of making a single sized box fit many products , which means less box sizes to order and store for you. 9. Consider multi-function packaging The number of required packaging materials can grow exponentially as your business grows and implements more products. This often results in many packaging products of similar size taking up space in shelves. By looking at all of your packaging products, save money and try to minimize the number of unique products used. This doesn’t necessarily mean finding a ‘one size fits all’ packaging solution, as this rarely exists. You may have several products that fit in the smallest size box, but some leave plenty of empty space. Rather than a unique box for that product, use your smallest box size, but place the product in a custom insert. This frees up space on your shelves so you can place higher orders, thus ensuring a lower cost per unit. 10. Reduce your number of suppliers Sourcing products from multiple suppliers is a great way to chew up cash that could otherwise be saved. If you decide to change a packaging design element, working with multiple suppliers will only add to confusion. Even the slightest modifications to the design will require you to: ● Contact multiple suppliers ● Ensure they’re aware of the change ● Modify your order to suit said changes ● Check if the changes meet the requirements of the new design By using the one provider for all your packaging needs, there’s one point of contact for all things packaging. Not only does this save you the trouble of contacting multiple suppliers, it can also help you to cut costs of delivery. 11. Process Optimization Inefficiencies consume costs in any process, and suck up more money than they should. By looking at your current packaging processes, you may find ways to speed it up, or even eliminate steps altogether. The zoning of your warehouse is an often overlooked way to optimize a process. If a worker has to walk in opposite directions to get tissue paper and a shipping box, then this is wasted time and money. Your dispatch area should be versatile and set up to handle every product that goes out your door in an efficient manner. 12. Reduce packaging weight and size You pay a delivery fee based on either the size or weight of your packaging materials. Therefore any savings in size and weight reduction are savings in your back pocket. White label products which come in their own packaging, textiles and dry goods are often self-sustainable. That means they do not need a thick corrugated box to be delivered to the end consumer. Less weight means more delivery savings in your pocket, and the smaller size means more space on your shelves. 13. Follow stock closer Too much stock ties up money on your shelves and not enough leads to shortages and delays in fulfilling orders. For this reason you have to know exactly when to reorder your packaging. Working with a vendor who has set production and delivery times means you know exactly how far you need to order your packaging in advance. Use an inventory management system that can automatically place a packaging order when it has hit a minimum threshold. Such software means you'll have to spend less time counting stock numbers manually and you're always aware of what's at hand. You can tie up less capital on shelves with a closer eye on stock numbers, and make the most of the space you have. Final Thoughts There are many savings to be made when evaluating your supply line for packaging. The closer you look, the easier a reduction in packaging costs is for you. But it’s important to remember the fine line between saving money and cost-cutting. The former is what you are after, whereas in the long run, the latter ends up being more expensive. ...

Choosing The Right Product Packaging

Products make the world go round. The right custom product packaging can make a good product great. It could also give your brand the boost it deserves. You should know that a stylish design and top-notch branding is the secret to every piece of product packaging. Make sure your custom product packaging is durable! Custom product packaging must be able to travel with ease and minimal damage. It's critical for your packaging to have a great design that says: I've been made for you. But the packaging boxes for the product must also be practical. You will need to focus on materials that are specifically designed for strength if your product is bulky. If your product will sit on a retail shelf, then you will need to put more effort into the outdoor display. Here's where a superior print finish comes in handy. Packaging that stacks well, like a rigid box will help to reduce damage. It is easy to pick up and place a rigid box inside a cargo hold. Packaging made from sturdy corrugated carton is worth considering for something a little more heavy-duty. This particular material offers excellent support. Such packaging types are easy to display and can survive a few knocks and bumps between shipping and hitting the shelves. Which brings us to our next point. Find the right material for your packaging design Consider what's best for your product when picking the weight or thickness of your packaging material. Here’s a quick guide to help you out: Paperboard Coated white chipboard used for folding cartons trays and sleeves. This lightweight material yields excellent printing results. It’s best when used for food, dairy, cosmetics, pharmaceuticals, hardware items, and retail products. Corrugated Board composed of paperboard with fluted medium paper laminated to it. It is sturdy yet flexible. It’s ideal for produce, fragile and/or heavy items, subscription boxes, shipping boxes, and e-commerce packages. Take the time to get a feel for the various materials that you have available. Find out the best and make it one of the foundations for your custom packaging decisions. Size matters for product packaging Let's say your packaging for the product comes in four different sizes. Think how economical you will be with the size of the custom boxes as well as the package material. You may be able to design two packages of different sizes which will accommodate all four sizes. Not only will this save time and money, but it will also ensure consistency across your products – and everyone likes consistency. Know who you’re designing custom packaging for One of the most important things you need to remember when choosing the right custom product packaging is to understand your target audience... After all, they are the people who’ll buy your products. Before finishing your design and placing your order, carry out some market research, figure out your key demographic and cater to your audience’s needs. Think about product packaging ergonomics Ergonomics is a term for the way people open up and interact with the packaging of your product. That is an important part of the process of packaging design. Depending on your product, you will need to fit the size and shape of your packaging. At the same time it has to suit the needs of the consumer. When people have difficulty opening up your product, their frustrations may prevent them from coming back for more. So remember: ergonomics is important. Final Thoughts Choosing the right packaging for your product may be a tough decision. But there are a lot of options to choose from. It's definitely worth weighing your options before you start designing your packaging. Just remember that custom packaging doesn't have to be a challenge. It can have a major impact on any brand, whether you are designing product packaging for a large company or a small business. ...

Which Products Should be Presented in Window Boxes?