Make Your Chocolate Products Special with Packaging

28.04.2024

Everyone’s dessert choice may be different, but when it comes to a sweet snack, everyone thinks of one common sweet thing: chocolate! No matter whether it is milk, dark or any other kind, we immediately run to chocolate to reward ourselves and feel special. That’s why the first thing we’ll see is the chocolate wrapper. Starting from the packaging to feel special or rewarding ourselves will take the sweet pleasure to a higher level. Therefore, in order to stand out in the competitive environment of the chocolate industry and strengthen the emotional bond of customers with the product, special care must be taken regarding packaging. Therefore, in our article, starting from making the packaging of chocolate products feel special; we will also take a look at the mistakes that should not be made and briefly touch upon its place in e-commerce, which is now popular sales management.

Points to Be Considered

While consumers feel special with the right packaging choice without ignoring the details; the company will also take its brand one step further. Proper packaging should be able to eliminate all factors that will cause taste changes, preventing negative effects from the environment.

Among many options, such as foil packaging, plastic packaging or cardboard boxes, the one with the highest level of protection that ensures the freshness of the chocolate should be preferred. In this case, which may vary depending on the type of chocolate and the customer’s demand, the company’s choice will be very effective. Cardboard boxes to be used for both individual chocolates and gift chocolates; it comes in shapes, sizes and colors that make the chocolate experience unique. Considering such details, packaging selection turns the product into an art.

One of the most important packaging details is to ensure that the product reaches the consumer without any damage. While this situation, which is seen as one of the targets of the packaging industry, is also important for the chocolate industry; it also requires great precision. Therefore, its packaging must consist of structural elements that contain materials that protect the chocolate from impacts.

Beware of Mistakes in Chocolate Packaging

The fact that chocolate is a sensitive product requires its aesthetic design to be done correctly and delivered to the consumer in the right way. Preserving its taste, texture, and structure are the primary goals.

The first mistake is not paying attention to the temperature setting. For the integrity of the chocolate, care should be taken to ensure that its packaging is made of temperature-regulating materials. If this is not taken into consideration, it is clear that the chocolate cannot be preserved properly, especially if the climate of the area to which the chocolate will be delivered is a hot one.

Failure to ensure humidity control will cause another error to occur. This situation, which may cause grains to form on the chocolate and lose its shine, is a negative consequence of incorrect packaging. Effective packaging is; it keeps moisture away from the chocolate and ensures that its taste is preserved in the most perfect way.

Packaging takes on the responsibility of protecting the product against any external threats. Therefore, finally, the packaging of the chocolate must shield the chocolate. In this regard, if packaging made from weak materials is used, the chocolate will remain unprotected and will not meet the consumer’s expectations.

Chocolate in E-Commerce Packaging

E-commerce is the delivery of goods and services to buyers over the internet. It cannot be said that the chocolate industry has remained away from this situation, which is one of the most important benefits of the digitalization of the world we live in. Nowadays, many people prefer to choose their chocolates online. For this reason, the following three aspects stand out among the packaging features that should be considered for online sales: Visuality in Packaging, Packages Made from the Right Materials, and an Innovative Packaging Approach.

Visuality: It is the most effective way for a brand to express itself in the best way. Therefore, increasing the pleasure that the consumer can get from chocolate also depends on this. Chocolate and its packaging should be in a framework that complements each other. Therefore, defining chocolate with its packaging and presenting it with a visual aesthetic brings both the consumer and the brand together at a common point of satisfaction.

Use of Proper Materials: chocolate must be delivered properly. Its taste and appearance must be preserved as a whole. What will ensure this is are properly insulated packages. In this way, the chocolate will meet the expectations correctly when it reaches the consumer.

Innovative Approach: While environmentally conscious packaging contributes to sustainability; at the same time, it ensures the best brand experience. Therefore, innovative solutions that will contribute positively to the environment are also part of packaging. On the other hand; personalized details that will make the moment of opening the package unique, expressions and decorations combined with innovation and creativity will turn the moment with chocolate into an unforgettable experience.

We believe that taking all these explanations into consideration will turn your chocolate packaging journey into a unique experience. In this way, always continue to take part in the sweet world of success with the right packaging. Using LuxBoxPack products can help you to custom chocolate packaging with creative solutions.

Eco-Friendly Luxury Cardboard Bag

Our eco-friendly luxury bags are printed on uncoated paper. This makes them 100% recyclable and therefore making them a great choice for the environmentally minded. They are elegant, luxurious and strong whilst remaining eco-friendly. We offer the same additional print finishes and choice of handles as our other luxury bags. After all these choices are made, you are going to have a wonderful cardboard to reflect your brand and its identity, out on the streets, at the hands of people! This will result in brand awareness, and will potentially bring you customers. ...

Why You Should Include Packaging in Your Ad Campaigns

Your advertising campaign is one of the most important strategies for growing your brand and making it known to more people. In this way, you can increase the awareness of your brand and indirectly increase the profit from your sales. Including the packaging you have designed following your products and brand in advertising campaigns will provide you with gains in many ways. Packaging and Product Relationship The use of packaging to increase the attractiveness of the product in the advertising industry has been going on for many years. The topic of packaging has been discussed for a long time when discussing the essentials of marketing. Advertising campaigns are a huge financial burden for brands. By considering packaging designs as part of your marketing strategy, you can reduce the budget allocated to the campaign and the expense incurred. You’re packaging not only reflects your brand identity and expression to the tangible area but also helps you make your ads more realistic and impressive. Organizing an advertising campaign in this way determines how they will see the product and what they should expect when they buy the product. Virtual Box Opening Experience Including your product boxes that you have specially prepared for your brand in advertisements can offer your customers a virtual box opening experience that they will be impressed with. In this way, you can give your customers an idea about what your brand sells, how the product looks, and the content of the package. In this case, it can lead to positive changes in customer buying behavior. Even standard everyday products can be made interesting with this type of advertising campaign. When we look at the statistics, we see that only ¼ of the published texts are read, even in the online environment. This leads us to the conclusion that advertising campaigns with visual content will be more successful and attractive. Boxes That Can be Used in Advertisements It will be to your advantage to carefully select the product boxes that you will use in advertisements and to look for certain features in them. You should use the boxes in the ad that best reflect your brand and remember that the advertising campaign allows you to best reflect yourself to your customers. For these reasons, you should choose your color choices carefully in your boxes. Apart from that, presenting your most elegant-looking product boxes to your customers in your advertising campaigns will enable you to perform efficient advertising work. Conclusion You can use your product boxes in advertising campaigns in a way that will increase and improve the efficiency of your brand. You can get the best boxes you can use for your advertising campaigns for your brand through LuxBoxPack. ...

Emerging Packaging Trends in 2023

As with every year, new trends are sprouting and rising in a variety of industries in preparation for the upcoming new year. Without a doubt, businesses that do not want to be left behind by the popularity and purchasing power of these trends are already beginning the process of adapting innovations to their own structures. While there isn't much time till 2023, we've produced a list of the most popular packaging elements for you. Sustainability The value that the impact of sustainable products continues to obtain, as well as the importance they have for our world and civilizations, is continuously increasing. The preference for packaging that is not damaging to the environment, that can be destroyed quickly in nature, or that can be recycled will not be lost in the future. Product preferences are changing as society's consciousness level rises and its sensitivity evolves. Businesses that are aware of the change have begun to make adjustments to their products and have begun to take precautions not only for the sake of enticing potential customers but also for the sake of our planet's future. Colors in Earth Tone With the start of a new year, we may expect to see a shift toward more muted tones in packaging and other areas, even if bright colors will always have their place. The year 2023 will be known for its muted tones, in contrast to the years before. Minimalism The fact that simplicity has become increasingly valued in various sectors has resulted in a shift in the understanding of design differences at the same rate. The increasing importance of functionality, and the quick increase in this importance, has begun to diminish to a bare minimum by diminishing the visual care in packaging design. Minimal packaging, which is one of the next year's trends, will also save businesses money and be more environmentally friendly. Because simplicity has become increasingly valued in numerous industries, there has been a movement in the understanding of design distinctions at the same rate. The increasing importance of functionality, and the rapid increase in this importance, must be reduced to a bare minimum by reducing visual care in packaging design. One of the next year's trends is minimal packaging, which will save businesses money while also being more environmentally friendly. With 2023 rapidly approaching, you can contact LuxBoxPack and emphasize your brand in the business to avoid being left behind in packaging developments. ...

Label

Use printed labels or stickers to give your packaging flavor. Labels are great for sealing bags, they are also great for sealing products wrapped in tissue paper. Personalised labels and stickers are a low cost way to add value to your packaging. They can be customized in any way you want and keep the product inside a little bit more secure. For an extra appeal, you can even customize it for specific customers. They’ll get more excited if their name is written on it! ...

Printed Kraft Box

Kraft boxes are made with eco-friendly material, so you won’t have to worry about polluting the environment. This is a great quality, since environmentally-conscious consumers generally prefer boxes made with eco-friendly materials.They are versatile and can be used for a variety of purposes. With countless custom print choices, they are also easy to customize. You can reflect the brand of your identity, or you can choose to create a product-oriented design. The options are endless! ...

5 Features Of Perfect Packaging

Boxes can vary from small to large, colorful to minimalist, but they should all be useful. Useful can mean a lot of things, from having the perfect size for a product to being visually incredible. Does a perfect box even exist? Although many marketing channels provide good exposure, only packaging reaches all of your customers. It starts a conversation and makes up the first element to judge. So, in a certain way each box is the perfect way to start a relationship with the customer. Yet, in order to be truly "perfect," we've prepared this list of the most important features that your box should have. It’s eye-catching Box is the first chance to amaze your potential customer. Unpacking is supposed to be the beginning of a product experience. Your customer should be encouraged to take a picture of this box and post it online. It does not necessarily mean, however, that the box should be extremely colorful or extravagant. It’s durable The durability of packaging is one of the greatest challenges to be faced. Cardboard boxes are light and durable. However, it is always important to be careful about the weight and shape of the product. Branded shipping boxes may be a good choice if the product requires special treatment or farther shipment. Before you make an order, be sure that the box will be a match for your product. It conveys the message of your brand Packaging is a great way to tell stories about your brand. Think of it as a kind of dialog with the customer. If an eco-friendly approach is included in one of your most important features, the eco-box will certainly be a way to emphasize that. Suppose you are a manufacturer of clothing that is colorful and stylish, a more creative design can certainly convey your message. The point is to make your customer aware that you put your heart in every step and element. It secures your product Boxes are supposed to secure your product. It's one of the most important features of packaging, the degree to which it secures what's inside it. Nobody wants to pay for a one-of-a-kind product, wait for the shipment and finally get it broken. It is therefore crucial to know the weight and size of the product and to secure it in an appropriate box. When sending donuts to your client in a box, make sure they look as delicious as they taste! It’s easy to open There are boxes that look amazing because of their creativity. There are boxes with irregular shapes but this often happens at the expense of functionality. And there's hardly anything more irritating than a box that takes too much time to open. If it isn't intuitive, the risk of destroying the box is much higher. In addition, it may influence how your customer perceives the brand and the product. No one likes to waste time. All of those features are equally important. A box can be visually captivating, convey the message of your brand, but it’s useless if the contents are not safe inside! ...

Packaging Design Strategies for E-Commerce Success

Many studies show how profitable and powerful a good product packaging design strategy can be on e-commerce sales. In recent years, the importance of packaging in the eyes of consumers has also changed with the differentiation of the relationship between consumer and product bonds and the influence of social media. According to LuxBoxPack, the rapidly increasing unboxing videos and brand influencer relationships on social media platforms point to the importance of well-designed packaging. For this reason, customizing the packaging used by brands to package products such as Bristol box, Laminated Offset box, or Cut Style Box has become one of the most important and recent changes in affecting consumer behavior. Now let's take a look at the suggestions of LuxBoxPack for you. The Effect of Packaging on Brand Perception Packaging plays an important role in the brand perception of the consumer side. E-commerce is getting popular day by day and more consumers are reached. With the increasing number of customers, packaging designs have become even more important for brand perception. Consumers say a well-packaged product is more excited to receive the package and the brand looks more luxurious. In this way, the packages designed in a first-class way will take your brand perception to the next level in the eyes of consumers. Impact on Customer Experience According to LuxBoxPack, the strong impact of a product with a good packaging design is one of the biggest parts of the customer experience. Although a good packaging example has caught the customer's attention once or twice, in the long run, you will realize that packaging design leaves a lasting imprint on consumers' minds and is talked about. The effect of the packaging depends largely on the type of product being shipped. But for LuxBoxPack, the packaging for luxury products is more eye-catching than for other items. Therefore, the designs of Bristol box, Perfume box, Offset Boxes come to the fore. Influence Repeat Buying Behavior Using premium packaging for luxury goods on the LuxBoxPack increases the likelihood of customers reordering. So investing in good packaging would make sense. Let's take a look at the various tactics to improve your product packaging with LuxBoxPack without straining your budget. Color Color remains a simple but effective way to creatively advance your product packaging design strategy. There are many ways to use color to change the perception of consumers about your products based on e-commerce. For example, besides coloring your standard boxes with the signature color of your brand with LuxBoxPack, you can make them in an inner packaging using the same color Pelur paper. You can also expand the concept by ensuring that your order form matches your product label colors. Special Box (Stamp Printing) Although many online retailers believe that making a custom box is expensive, you can customize your packaging using a different method, stamp printing. Printing these stamps on a standard cardboard box turns it into a custom box. With LuxBoxPack, you can creatively use standard or cylinder stamps to make a custom box for e-commerce. Additional Materials in the Box According to Luxboxpack, the use of in-box supplementary materials is one of the good and affordable ways to improve your packaging, influence brand loyalty, facilitate word of mouth marketing and persuade customers to increase the size and volume of orders. You can redesign your business card with your signature colors as additional material, or use the handwritten note tactic, which is a very popular trend, in e-commerce boxes. Stickers Using labels strategically can improve your product packaging design. The stickers can be used as a special packaging tool. They can increase the attractiveness of a flat box like a custom design Bristol Box. Contact us to explore creative solutions in the e-commerce packaging world and learn how LuxBoxPack can help you! ...

6 Ideas You Need To Know About E-Commerce Packaging

The transportation of products in the e-commerce world is just as important as what they are and how they are transported. Protecting the product and differentiating through design make brands more preferable. To stand out and make a meaningful impact in your industry, it's crucial to differentiate yourself through effective branding and design strategies. Test out interactive e-commerce packaging. To enhance the user experience with your packaging, consider incorporating interactive features that engage customers and maintain brand interaction beyond product opening. To create an immersive and memorable experience, consider including a QR code on the package that customers can scan to access interactive content, additional information, or product experiences. Use protective packaging If a highly anticipated or desired product arrives damaged, it can disappoint customers and ruin their day. Next time, you might prefer buying it in the store. Therefore, packaging is crucial for your brand in e-commerce. Making sure your customers are happy when they open the package is as important as delivering it. Solutions like filling gaps in packaging or using foam or paper packaging can be helpful. At the same time, protective packages will ensure the continuity of your customers' satisfaction. Make your customers keep the packages after they buy your products It's quite remarkable how the design allows for reusing the box. Your packaging will differentiate itself based on the chosen material and give your customers a sense of exclusivity for your brand. Additionally, the material you use will allow you to differentiate your packaging and create a sense of exclusivity. By incorporating elements like logos and messaging, your brand stays top of mind and customers remember your business long after their purchase. Remember that sustainability is everywhere Your products have the potential to be recyclable. Remember that your product and its packaging are interconnected. Special packaging can be used to match your product's dimensions, reducing waste. Moreover, this will be noticed by your customers! Customers will be more likely to buy again if they recognize your efforts for a sustainable world. Add gifts to your e-commerce package. Your customers keep shopping after they make a purchase. Make a difference with the gifts you will give them. This not only makes the customer feel valued, but also offers them the chance to try new products and potentially make another purchase. In your industry, offering small samples to enhance customer satisfaction can result in higher sales on their next purchase. Support your customers with instructions Providing clear and concise information to consumers is crucial for creating a positive experience with your product and avoiding potential issues, such as complaints or returns. Including product details and instructions in your e-commerce packaging design can enhance customer communication and ensure a smooth product experience. In this way, you can also enhance customer satisfaction. LuxBoxPack offers special packages customized for your business needs, ensuring optimal product protection during transportation within our e-commerce packaging options. ...

Summer Concept In E-Commerce Boxes

With the pandemic, the rate of increase in the e-commerce sector is gradually increasing. By operating in the area of e-commerce, brands reach their customers more easily and increase their sales opportunities in this period. In our previous articles, we mentioned in detail that one of the important building blocks of operating in this field is design. Factors such as box designs, concepts to be determined, and color choices constitute unity for the e-commerce sector. However, brands should follow the dynamism in the sector by observing many variations such as special days, certain months of the year, seasonal changes. Seasonal designs are on the agenda in this period when the summer season slowly starts to show its face. In this article, we will talk about a few important steps to reflect the liveliness of the summer season to your brand with LuxBoxPack. Use Vibrant Colors That Evoke Summer! Box designs are one of the important factors that make the first impression of your brand on your customers. Remember, presentation is everything! As well as the quality and appearance of a product, how you display it is very important for your image in the eyes of the customer. Especially in the pandemic period, we are in, using dynamic and vibrant colors in your box designs suitable for the summer season will help you in establishing an emotional connection between the customer and the brand. Vibrant yellow tones: Using the energizing yellow color in the designs you will prepare specifically for your brand can be a very good choice for you to reflect the summer season. Yellow represents the sun and energy and is exciting. It will be very beneficial for your brand value to reflect the emotions of excitement and energy during the opening of the box to your customers who will encounter box design before your product. Vibrant green tones: Using green, which is the color of nature, in your designs will transfer positive energy to the customers. With the arrival of summer, the leaves of the trees turn green and the surrounding area begins to bloom. Box designs that evoke nature and emit positive energies will be a useful choice for your brand profile in this period when we leave the house less than our past lives due to the pandemic. Pink and its shades: Another color that will reflect the text in the box designs is pink. In this period when summer comes and flowers start to bloom around, it will be a very good idea to make your designs using pink tones, one of the brightest flower colors, to present your products to the customer. Selecting the LuxBoxPack's options such as printed kraft box, e-commerce box, corrugated box, the one that suits your brand and your product, you will use vibrant and dynamic colors that will evoke the summer season, and your box designs will increase the customer's loyalty to your brand. Use Complementary Patterns and Icons in Your Summer Concept! We talked about the importance of colors in box designs and the colors that can be chosen. However, as we said at the beginning, design is a whole. Besides the selected colors, using motives and icons suitable for the summer will be an important complement to your concept. Let's talk about a few icons and motives that can be used for the summer concept in seasonal designs. Flowers, the symbol of summer: One of the symbols that come to mind the most when it comes to summer is flowers. Using floral motives with vibrant colors that you choose suitable for your brand and product will be one of the best ways to reflect your text. LuxBoxPack's kraft printed box options will be the perfect choice for you to reflect both vibrant colors and use floral motifs. In this way, you will leave positive impressions in the eyes of your customers. The sun that warms us up: Using the sun symbol in designs is one of the best choices to create a direct summer feeling for your customers. The sun icon leaves positive vibes in fact and helps you create a dynamic box design. You can choose LuxBoxPack's e-commerce box option for the designs you have prepared using sun icons with one of the vibrant colors suitable for the summer you choose, and you can increase customer loyalty by offering elaborate designs. Birds chirping in the summer: The singing of the birds that migrated to the hot seasons turned into a symbol that indicates that the summer season has come. Including bird motives with appropriate colors in your box designs will be one of the important complementary parts of your summer concept. Customized packaging designs that you will make with LuxBoxPack's many box options suitable for your brand will be beneficial in increasing the customer experience. Meet Your Customers with Your Summer Concepts with LuxBoxPack Privilege Contact LuxBoxPack's expert team to update your box designs according to the summer concept and to present them to your customers by bringing them together with quality boxes! ...

Retro Trend in Packaging and Wrapping

We live in a global world where every trend is short-lived and consumed quickly. Contrary to all, there is a design trend that has not lost its effect for many years, “Retro”. Although retro-style nostalgic designs have been under the influence of many areas such as decoration and clothing for a long time, we can now see the effects in packaging and wrapping designs. It is a matter of curiosity why people attach so much importance to nostalgic designs. Although some interpret it as the longing of the society for the past, it is mostly that retro designs appeal to the eyes and emotions. Especially the nostalgic works of famous brands have always been appreciated by the X and Y generations. When he sees the packaging of a beverage he always drinks from his childhood, he remembers his childhood and establishes an emotional bond with the brand. You shouldn't just look at it emotionally. Because of the simplicity of retro designs, the packaging, and wrapping that prioritizes the product appeals to people's eyes. When this form of address is combined with special feelings, it also positively affects people's purchasing tendencies. HIGHLIGHTS OF RETRO PACKAGING AND WRAPPING DESIGNS Simplicity is the most important element of retro designs. If you combine your plain design with the right colors and retro fonts, you will get a good result. The retro atmosphere you will add to the packaging and wrapping design will be welcomed positively and sympathetically by your customers. In your designs, you can reflect the retro atmosphere not only in form but also in print forms. Creative designs such as pop art prints can add an 80's and 90's feel to your packaging and wrapping. Thanks to pop art prints, you can add simplicity, retro air, and sympathy to your packages. BE SIMPLE AND DIFFERENT Being simple in packaging and wrapping designs will not be enough on its own. It is the most important requirement to be different from competing brands while being simple. Your consumer should not be saying, “This package is the same as the brand…”. While following the trends in the global world, being different from them will always add +1 to your household. COLOR CHOICES IN RETRO DESIGNS Although the most intense color we can see in nostalgic designs is yellow, brown tones also occupy an important place. It is necessary to use these colors and tones in your packaging and wrapping designs to capture the retro atmosphere. If you intend to use designs such as pop art in your packages, you should use a print design with heavy yellow, red and blue colors. ADD A DIFFERENT AIR TO YOUR PACKAGING DESIGNS WITH LUXBOXPACK! We are ready to support you with special ideas for any design you want. Increase the value of your brand with LuxBoxPack, with quality printing options and products with all kinds of designs. Contact the LuxBoxPack expert team to get information about designs specific to your brand! ...

Make Your Chocolate Products Special with Packaging